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This is an exciting opportunity to join a globally recognised retail brand as they continue to elevate and localise their European loyalty programme. You’ll take full ownership of loyalty activity across Germany and the Benelux region - ensuring customers receive best-in-class experiences across online, retail, app, and wholesale channels.
Job Responsibility:
Own and manage the loyalty programme for Germany & Benelux
Adapt and localise global loyalty strategy to suit regional needs
Drive member acquisition, activation, engagement, and retention
Ensure loyalty communications and activations work seamlessly across all touchpoints (Retail, Ecommerce, App, Wholesale)
Collaborate closely with marketing, retail, CRM, ecommerce, and franchise teams across Europe
Analyse customer and loyalty data to inform strategy and prioritisation
Present insights, performance results, and recommendations to senior stakeholders
Travel occasionally to Germany or Belgium to support market needs
Requirements:
Fluent or native German speaker
Proven experience in loyalty marketing or membership programmes
Strong analytical and data-driven approach
Excellent stakeholder management across multiple markets
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