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Loyalty Executive

Australia · Job Posted March 25, 2026
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Job Description

We are seeking a Loyalty Executive to help bring our group-wide loyalty program to life. This is an exciting chance to shape how we engage with guests across multiple premium hospitality brands. Reporting to the General Manager – Guest Experience & Partnerships, you will play a key role in executing initiatives that drive engagement, visitation, and long-term guest loyalty.

Job Responsibility

  • Support the launch and day-to-day execution of the loyalty program
  • Deliver targeted campaigns across email, SMS, and digital channels
  • Drive member acquisition, engagement, and retention
  • Partner with venue teams to embed loyalty into the guest experience
  • Manage VIP guest relationships and personalised experiences
  • Track performance metrics and provide insights for optimisation
  • Coordinate with internal teams and external partners to deliver campaigns
  • Assist in rolling out new features, benefits, and partnerships

Requirements

  • 3+ years’ experience in loyalty, CRM or customer retention
  • Experience in hospitality, retail, travel or lifestyle brands highly regarded
  • Strong understanding of loyalty program mechanics and lifecycle marketing
  • Hands-on experience with CRM platforms and campaign automation
  • Data-driven mindset with the ability to interpret insights and trends
  • Highly organised with strong project management skills
  • Collaborative, adaptable and thrives in a fast-paced environment
  • Passionate about hospitality and creating exceptional guest experiences

What we offer

  • Generous staff discounts across all Lucas Collective venues
  • Competitive salary package
  • Opportunity to shape a group-wide loyalty program
  • Dynamic, creative and collaborative team environment
  • Be part of a growing, founder-led business
  • Work across some of Australia’s most exciting hospitality brands

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