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Local Marketing Manager

https://www.ikea.com Logo

IKEA

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Location:
South Korea, Yongin-Si

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Category:
-

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Contract Type:
Employment contract

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Salary:

Not provided

Job Description:

Local Marketing Manager position for IKEA Giheung Store, responsible for marketing function within Giheung Market, focusing on understanding local market circumstances, creating marketing action plans, and strengthening IKEA's position in the local market.

Job Responsibility:

  • Take ownership for the knowledge and understanding of the local market circumstances
  • Convert data into insights and create a market area marketing action plan
  • Work with colleagues to ensure utilization of all external media, online and offline
  • Promote the IKEA offer to make it attractive, relevant and affordable
  • Grow our core customer base and convert more visitors into loyal customers
  • Promote IKEA as the good neighbor by working with local communities
  • Actively promote our social and environmental commitment
  • Increase the number of consumers visiting/revisiting our store
  • Understanding how different consumer groups use different media
  • Ensuring the strength of each local media channel is maximised
  • Analysing the results of our local communication activities
  • Support to create a store environment where the IKEA culture is strong
  • Maintain our store team well-informed about market composition

Requirements:

  • Experience of taking commercial decisions based on local market information
  • Experience of working in a customer-focused service industry
  • Interest in home furnishing as well as a curiosity about people's life at home
  • Interest in what is happening in the local market, and an ability to quickly develop knowledge of the local market and business conditions
  • Ability to set expectations and provide clear direction
  • Understand profit and loss and how to affect its result through their actions
  • Self-reliant and motivated with proven ability to work as part of a team as well as independently
  • Good analytical and numerical skills
  • Minimum 3 years of people management experience, preferably in the omni-channel retail industry

Nice to have:

Experience in omni-channel retail industry

What we offer:
  • Paid Time-off: 20 days of annual leave
  • Maternity Leave: 180 days of leave before and after childbirth
  • Coworker discount: 15% on retail price
  • Day care center
  • Subsidized meal in the canteen
  • Employee assistance program
  • Eligibility for annual IKEA bonus incentive plan
  • Co-worker uniform provided
  • Free Co-worker parking

Additional Information:

Job Posted:
September 06, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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