Lifecycle Marketing Specialist

At myPOS, we’re all about helping businesses grow and get paid. We make payments simple, smart, and accessible for everyone, but we’re more than just payment solutions - myPOS is a partner in growth. From free multicurrency accounts to powerful e-commerce tools, we’re here to support business owners of all sizes and everyone out there who dreams of starting their own business. As we are expanding our team, we’re looking for Lifecycle Marketing Specialist to help us make a real difference in the Fintech industry. Ready to join us and shape the future of payments? Let’s make it happen! About the role: We are looking for a Lifecycle Marketing Specialist to join our Lifecycle Marketing Team. You’ll report to the Lifecycle Marketing Manager and own a set of products and features from a Lifecycle Marketing perspective, building and optimizing customer journeys across our owned channels (email, push, and in-app). In this role, you’ll create and improve automated customer experiences that drive activation, engagement, retention, and product adoption across all myPOS markets. You’ll work closely with Product Marketing, Product Management, Data, and other teams to identify opportunities, implement personalized communication flows, and continuously optimize lifecycle performance. You’ll also help shape lifecycle communication standards, testing approaches, and automation processes to ensure scalable, customer-centric experiences. You’ll work within a dedicated Lifecycle team and collaborate with internal partners across data, design, development, and localization to deliver seamless multilingual customer communication.