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Lifecycle Marketing Specialist - Junior

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Vodafone

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Location:
Hungary , Budapest

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Category:
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Salary:

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Job Description:

We are seeking a proactive and detail-oriented Junior Lifecycle Marketing Specialist to deliver engaging customer communications that enrich experiences and drive measurable commercial outcomes. In this role, you will lead the end‑to‑end planning and coordination of CVM marketing communications across all key channels - including email, SMS, MMS, and in‑app messaging. You will manage both internal stakeholders and external creative partners/agencies, ensuring seamless alignment across every stage of the communication lifecycle: planning, copywriting, creative development, frontend build, and campaign execution.

Job Responsibility:

  • Plan and execute marketing communications across SMS, MMS, email, push notifications and direct mail - writing SMS content in‑house and briefing agencies for all other channels
  • Collaborate with cross‑functional stakeholders to create engaging, relevant content that supports key business priorities and positively shapes customer perception
  • Create clear, structured agency briefs and provide actionable feedback to ensure all outputs meet brand standards, maintain legal compliance, and deliver high‑quality, customer‑first communications
  • Monitor, analyse and report on campaign performance, providing meaningful recommendations to enhance customer engagement, uplift brand appreciation, and drive stronger commercial outcomes. Apply a robust test‑and‑learn approach to continuously improve message deliverability, customer impact, and channel performance

Requirements:

  • Able to think creatively and analytically to build compelling, customer-focused communications
  • Experienced in driving digital engagement and supporting digital fulfilment journeys
  • Skilled in stakeholder management, with the ability to influence at various organisational levels
  • Comfortable operating in a fast-paced, competitive environment with strong project and time management abilities
  • Proactive, organised and solutions-focused
  • Possess excellent spoken and written English
  • Degree educated or possessing equivalent experience
What we offer:
  • Opportunity to work on high-impact retention and loyalty campaigns that directly influence customer satisfaction and business growth.
  • Exposure to digital-first strategies and innovative marketing practices.
  • Collaborative environment within a diverse, global team.
  • Professional development in campaign management and stakeholder engagement.
  • A dynamic environment where innovative ideas are always welcome
  • A collaborative community where your professional goals and work are supported by a diverse team
  • Access to internal and external trainings via other providers
  • A supportive internal coaching and mentoring culture
  • Corporate assets including a laptop and mobile phone with One Business Mobile Superior subscription (unlimited voice, text message, and data within the EU)
  • Cafeteria package
  • Private Medical Services
  • Employee Assistance Program to support your wellbeing and mental health
  • Life and accident insurance
  • You can work remotely overseas for 20 days a year
  • 16 weeks fully paid parental leave. This applies to all non-birthing partners who become parents due to birth or adoption
  • You and your family members can enjoy several discounts from our partners

Additional Information:

Job Posted:
April 05, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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