Lifecycle Marketing Manager

• Build programs for customer engagement and communication in the Company for Startups Cloud Program, such as in-person/virtual events, workshops, annual conferences, awards programs, onboarding and ongoing nurture campaigns and unlock new tactics
• Build successful customer advocacy and loyalty via storytelling, testimonials and referral programs
• Continually monitor and measure success, regularly report data driven insights and use these insights to enhance the strategy

• Bachelor's degree or equivalent practical experience
• At least 5+ years of event management experience
• Excellent written and presentation skills
• Customer Marketing via Marketo or similar tools
• Experience working for a startup, or experience in startup marketing or supporting VC and incubator partnerships, startups and/or cloud technologies
• Ability to engage with cross-functional stakeholders and convey crisp business outcomes and narratives using insights and data
• Experience with CRM systems (SFDC, Dynamics, etc.), marketing automation, and email marketing
• Proven project management skills with ability to prioritize and manage multiple projects simultaneously to completion
• Has B2B SaaS experience from previous companies, preferably in a Lifecycle Marketing Manager role
• Is passionate about Cloud SaaS platforms, data analytics solutions and / or industries such as retail, manufacturing and finance
• Project management - ability to manage priorities, set and meet deadlines, and manage budgets for multiple simultaneous projects while maintaining accuracy and quality in deliverables
• Written and verbal communication skills - ability to clearly convey ideas, project status, and insights and learnings
• Problem solving and creative thinking - ability to manage through project roadblocks with limited oversight
• Interpersonal skills - ability to to build and maintain relationships with colleagues
• Work independently - ability to make recommendations and decisions autonomously
• Formal presentation skills - ability to present to all levels of management
• Strong attention to detail - ability to execute at a granular level while thinking strategically
• At least 6+ years of work experience
• 4+ years of industry experience in Lifecycle Customer, B2B marketing, technology or related industries
• 2 years of experience in managing integrated marketing and Salesforce and reporting analytics experience
• Bachelor's Degree or higher in Marketing, Business, Communications or related field or equivalent experience
• Must be able to work in a fast-paced environment matrix organization
• Must have worked in Startup
• Must have program and project management skills
• Must be self-motivated, passionate about Marketing and Demand Generation
• Must be a team player who enjoys learning and growing

Experience in Marketo and Salesforce.com is preferred

• performance bonuses
• a comprehensive benefits package