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As a Lifecycle Marketing Associate at Solace, you'll be involved in every facet of communicating with our patients and advocates at the highest level. This encompasses day-to-day operations across lifecycle marketing, including tracking and executing cross-functional project workflows; developing and maintaining trackers, documentation, and calendars; coordinating stakeholder communication; and owning operational email requests from intake through launch.
Job Responsibility:
Execute and monitor patient lifecycle campaigns and experimental tests across all phases of the journey
Design and implement A/B tests and controlled experiments to refine messaging, improve engagement metrics, and maximize conversion outcomes
Collaborate cross-functionally with Marketing, Product, and Customer Support to drive seamless execution and operational excellence across campaigns
Oversee and manage operational email workflows, ensuring timely delivery and consistency within the broader lifecycle ecosystem
Partner with cross-functional stakeholders to perform comprehensive QA across email and SMS communications, safeguarding accuracy, functionality, brand integrity, and regulatory compliance
Synthesize performance data into actionable insights, leveraging analytics to inform campaign optimization and guide ongoing strategic decision-making.
Requirements:
2+ years of professional experience in consumer lifecycle, email, or other marketing roles
Project coordination or project management experience—especially in cross-functional environments involving marketing, product, data, or content stakeholders
Familiarity with email marketing tools or CRM platforms (we use Customer.io), and working with complex segmentation or personalization logic
Able to organize and work with performance data through experience pulling reports and metrics for tracking and analysis
Comfortable diving into the details and handling foundational work that ensures nothing slips through the cracks
Highly organized and able to manage multiple projects and deadlines at once, with strong attention to detail and a proactive approach to identifying and helping resolve issues early
Experience creating or evolving trackers, documentation systems, or project calendars to support operationally complex marketing programs
Understanding of personalization strategies in CRM programs, such as dynamic content blocks, conditional logic, Liquid, or lifecycle journey mapping
Familiarity with A/B testing and hypothesis-driven email experimentation
Applicants must be based in the United States.
Nice to have:
A bias toward action and execution
Comfort with ambiguity and a refined palate for controlled chaos
Intuition on what it takes to create delightful, consumer-oriented experiences to not only acquire customers, but retain them
Great communication skills that help you work across departments to make marketing visions come to life.