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NTT DATA Logo NTT DATA · IT - Software Development

Lead Strategic Designer

United Kingdom, London · Job Posted April 15, 2026
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Job Description

The Lead Strategic Designer will be responsible for leading human-centered service design projects, influencing strategy, and driving delivery across various sectors. The ideal candidate will have over 8 years of experience, strong collaboration skills, and a focus on business development. The role requires expertise in service design, strategic design, and user research, with a commitment to delivering measurable impact.

Job Responsibility

  • Frame strategic business challenges as design opportunities and develop actionable recommendations for senior stakeholders
  • Lead end-to-end projects from research and strategy to design and delivery — to uncover needs and opportunities in complex ecosystems
  • Develop new propositions and defining what a product or service is, for whom, and why it matters
  • Build alignment across teams, championing the value of strategic design with clients and collaborators
  • Run user research activities and turn research insights into blueprints, prototypes, and delivery roadmaps that deliver measurable impact
  • Analysis of data and analytics to evidence along the design process to uncover opportunities, quantify business value, support decision-making, and foster continuous improvement
  • Collaborate with product, design and delivery teams to prioritise backlogs into roadmaps and pull through high quality delivery
  • Develop and support the responsible use of AI and emerging technologies
  • Contribute to the growth of Tangity’s strategic design practice and business development
  • Help with business development build client relationships creating points of view, presentations and proposals
  • Lead projects with strategic clarity and design excellence across of your engagements from start to outcome
  • Manage key stakeholders across the engagements
  • Connect human insight to business value grounded in evidence to aid in driving decision making
  • Build business cases and value propositions that communicate that frame the commercial value for strategic design decisions
  • Define and apply design principles that guide delivery teams and sustain quality beyond the engagement
  • Contribute to agile delivery pulling strategy through to the sprint planning, shaping backlogs, and providing continuous design input
  • Evaluate output of the work identifying where to improve, optimise, extend, or retire
  • Mentor designers and coach client teams, building their capability and confidence
  • Support business development including identifying opportunities and contributing to proposals and pitches

Requirements

  • 8+ years experience in service design, strategic design, or a closely related discipline
  • Proven ability to lead complex strategic design engagements end-to-end, from research and framing through to delivery
  • Strong research and synthesis skills being able to generate insight and turn it into clear strategic and design direction
  • Experience working with and influencing senior client stakeholders
  • Demonstrated ability to connect design to business strategy and high quality delivery
  • Strong workshop facilitation and co-design skills across varied audiences
  • Experience working in or alongside agile delivery teams
  • A portfolio that shows strategic range, service design craft, and commercial value
  • Curiosity and experimentation into the role of AI in your job and clients future

Nice to have

  • Experience in financial services, insurance, or other regulated industries for clients
  • Understanding of product management principles and delivery methodologies
  • Experience running structured innovation methods such as design sprints
  • Public speaking, thought leadership, or published work on design and strategy
  • Experience mentoring designers or building design capability within client organisations

What we offer

  • We offer a range of tailored benefits that support your physical, emotional, and financial wellbeing
  • Our Learning and Development team ensure that there are continuous growth and development opportunities for our people
  • We also offer the opportunity to have flexible work options
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