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Millions of people come to Yelp to find and hire trusted local professionals—from plumbers to photographers. In a $1 trillion U.S. home services market, connecting consumers with the right pro is still too complex and often offline. Yelp is changing that. Our Services Experience team is on a mission to help consumers discover and hire with confidence. As a Lead Product Manager, you’ll own the strategy and execution that moves users from early exploration to project submission, the clearest signal that we’re delivering on our services promise, and identifying opportunities that drive core metrics for both users and the services business. This role sits at the intersection of classic marketplace product management and cutting-edge AI. You’ll lead upper-funnel improvements and monetization workstreams while shaping Yelp Assistant, our LLM-powered conversational experience launching across platforms. You’ll partner with a dedicated engineering team (5–6 engineers across iOS, Android, and full‑stack) and collaborate closely with product design, analytics, and cross‑functional stakeholders to drive measurable impact on project submissions and revenue. We’re seeking a seasoned product leader who can set a 12–18 month vision, move quickly on high‑leverage experiments, and bring fresh thinking to how consumers interact with service marketplaces—through both traditional UX and conversational AI. You’ll operate from strategy through execution, aligning stakeholders and ensuring coordinated roadmap delivery that advances Yelp’s marketplace and bottom line. This opportunity is fully remote and does not require you to be located in any particular state within the US. We welcome applicants from throughout the US. We’d love to have you apply, even if you don’t feel you meet every single requirement in this posting. At Yelp, we’re looking for great people, not just those who simply check off all the boxes.
Job Responsibility
Own the upper-funnel user experience, identifying the information and interactions that move consumers from exploration toward submitting a project (request-a-quote)
Define and execute a monetization strategy outside of Yelp Assistant, including features like shareable “Request a Quote” links and enhanced project workspace capabilities
Establish and communicate a 12–18 month product roadmap for your lane, aligning stakeholders across Engineering, Design, Ads, and Marketing
Partner with design and analytics to analyze consumer journey data, identify high-leverage conversion opportunities, and run rapid experiments
Contribute to Yelp Assistant feature development as needs emerge post-launch, including defining chat UX patterns, instrumentation, and evaluation frameworks
Define success metrics (project submissions, funnel conversion rates, connected user need, revenue proxies) and build dashboards to track progress
Collaborate cross-functionally with peer PMs, Engineering Managers, and commercial stakeholders to ensure monetization efforts complement the broader Yelp Assistant strategy
Requirements
A strong foundational knowledge of what it takes to succeed as a Product Manager, with demonstrated expertise in consumer journeys, conversion optimization, or marketplace dynamics
Proven ability to analyze user funnels and translate insights into product changes that measurably move key metrics
Strong appreciation for UX design and an ability to reason about how information presentation and interaction patterns drive user behavior
Experience with or strong familiarity with LLM/chat product experiences, including conversational design, evaluation frameworks, or chat-based interfaces
Track record of setting product vision and roadmap for 12+ months, and driving execution in partnership with engineering teams
Comfortable operating across multiple surfaces (iOS, Android, Web) and working with experimentation platforms to validate hypotheses
Excellent communication and stakeholder management skills
able to align cross-functional partners around a shared strategy
A Bachelor’s Degree or an equivalent work experience is required