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Lead Product Manager, PLG

United States, San Francisco 240000.00 - 339900.00 USD / Year · Job Posted December 05, 2025
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Job Description

Lead Product Manager for product-led growth initiatives at Airtable, responsible for crafting the vision, strategy, and roadmap to accelerate user acquisition, engagement, and retention, focusing on small to midsize organizations. The role involves working cross-functionally to identify growth opportunities, execute high-impact initiatives, and optimize the self-serve user experience.

Job Responsibility

  • Reimagine Airtable's self-serve experience through an AI-first lens
  • Accelerate time to 'wow' moments by developing AI-fluent onboarding and agent-building experiences
  • Drive end-to-end funnel optimization with focus on AI unlocking step-function improvements
  • Lead strategic product initiatives to unlock external distribution channels
  • Build discovery experiences that make AI adoption inevitable within self-serve
  • Collaborate cross-functionally with engineering, design, marketing, and data teams to execute high-velocity experiments

Requirements

  • AI-fluent product leader with hands-on experience shipping AI products
  • 10+ years of product management experience
  • Deep expertise in PLG motions and proven track record of growing self-serve revenue at scale
  • Full-funnel ownership mindset with experience optimizing every stage from acquisition through expansion
  • Strong growth product background with expertise in experimentation, A/B testing, and data-driven iteration
  • Demonstrated success in B2B SaaS self-serve
  • Exceptional analytical skills
  • Technical fluency to work effectively with engineering teams
  • Cross-functional leadership excellence
  • Strategic thinking balanced with execution speed
  • Experience with productivity tools, collaboration platforms, or no-code/low-code products strongly preferred

Nice to have

Experience with productivity tools, collaboration platforms, or no-code/low-code products

What we offer

  • Benefits
  • Restricted stock units
  • Incentive compensation

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