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Lead Product Manager, Martech & Loyalty

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Sweetgreen

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Location:
United States , Los Angeles

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Category:
-

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Contract Type:
Not provided

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Salary:

150000.00 - 170000.00 USD / Year

Job Description:

Sweetgreen is on a mission to build healthier communities by connecting people to real food. We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 5,000 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we're committed to leaving people better than we found them. We're in the business of feeding people, and we're out to change what that means. The Senior Product Manager, Martech & Loyalty will own the product strategy and roadmap for sweetgreen's loyalty program and marketing technology stack. You'll be responsible for evolving SG Rewards, optimizing our martech infrastructure, and building the personalization capabilities that deepen customer relationships and drive retention. This role sits at the intersection of product, engineering, marketing, and data—requiring someone who can translate business goals into technical requirements while keeping the customer experience at the center of every decision.

Job Responsibility:

  • Own the end-to-end product strategy for SG Rewards, including points earning and redemption, member tiers, challenges, and program evolution
  • Lead martech platform strategy, including vendor evaluation, migration planning, and integration with our broader tech ecosystem
  • Partner with Marketing to optimize our martech stack and enable sophisticated segmentation, personalization, and lifecycle campaigns
  • Define and execute the roadmap for loyalty touchpoints across app, web, kiosk, and in-store experiences
  • Drive measurable improvements in loyalty program KPIs: member acquisition, engagement rates, redemption behavior, and program ROI
  • Collaborate with Data and Analytics to build robust measurement frameworks and surface insights that inform program strategy
  • Work cross-functionally with Engineering, Design, Marketing, and Operations to ship high-impact features on time
  • Stay ahead of industry trends in loyalty, personalization, and martech—bringing innovative ideas to how we engage and reward our customers

Requirements:

  • 5+ years of product management experience
  • At least 2 years focused on loyalty, martech, CRM, or growth product areas
  • Direct experience with loyalty platforms (SessionM) and marketing automation tools (Braze) and Agentic marketing tools
  • Track record of shipping customer-facing products that drove measurable business impact
  • Experience managing complex platform migrations or vendor transitions
  • Strong analytical skills with experience defining KPIs and partnering with data teams
  • Familiarity with restaurant, retail, or consumer tech industries preferred
  • Experience working with engineering teams on API integrations and technical requirements

Nice to have:

Familiarity with restaurant, retail, or consumer tech industries

What we offer:
  • Highly competitive pay + bonus plan
  • Three different medical plans to suit your and your family's needs
  • Dental and Vision insurance
  • Flexible PTO plan
  • 401k program
  • Employee HSA and FSA
  • Complimentary greens
  • An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
  • To live the sweetlife and celebrate your passion + purpose
  • A collaborative team of people who live our core values and have your back
  • A clear career path with opportunities for development, both personally and professionally
  • Free sweetgreen swag
  • 401k Plan
  • Paid Family Leave
  • Free Greens
  • Dog-Friendly Office
  • Unlimited Vacation
  • Office Snacks Galore
  • Community Impact Hours
  • Work-Life Balance
  • Career Development

Additional Information:

Job Posted:
January 15, 2026

Employment Type:
Fulltime
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