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Lead Marketing Platform Manager

https://www.t-mobile.com Logo

T-Mobile

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Location:
United States , Bellevue

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Category:
IT - Administration

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Contract Type:
Not provided

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Salary:

96700.00 - 174400.00 USD / Year
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Job Description:

Media Analytics is a team of visionaries and problem solvers who apply rigorous analytics to guide and optimize T-Mobile’s enterprise paid media investments. We combine deep data fluency with strong business acumen to uncover the drivers of performance across the entire media funnel. Our insights directly influence leadership decisions on media strategy and spend. Join us to unleash your intellectual curiosity and help shape the future of the Un-carrier’s media strategy. This role sits within the Data Analytics (Analytics, Stewardship, Capabilities) team, part of Media Analytics. We are seeking an observant, meticulous, and technically fluent problem solver who thrives at the intersection of data, media operations, and technology. The focus of this role is Platform Management – supporting paid media optimization, attribution, and analytical initiatives through day-to-day platform operations, data asset management, and related technical integrations and projects.

Job Responsibility:

  • Own daily platform operations across multiple paid media platforms – supporting metric setup, data asset management, and data readiness in collaboration with Media Operations, Media Analytics, and external partners
  • Translate across teams, platforms, and functions, aligning business needs, data logic, and technical implementation
  • Monitor and maintain data health, validating feeds, audience sizes, and metric volumes for accuracy and consistency
  • Troubleshoot and resolve issues related to data capture, ingestion, and configuration, documenting findings and resolutions
  • Partner with Campaign Ops, Media, and Analytics teams to improve processes and ensure systems support campaign activation and measurement
  • Advise as a subject matter expert (SME) on audience and conversion data requirements, balancing data quality, feasibility, and business priorities
  • Manage stakeholder relationships, clarify ownership, and maintain documentation to ensure smooth collaboration and operational continuity
  • Configure and optimize platforms for data capture and interoperability, evaluating implications for operations, automation, and analytics
  • Partner with Technology and Development teams on implementation, troubleshooting, and QA—providing clear context, requirements, and priorities for both immediate and long-term initiatives
  • Define, test, and validate integrations (e.g., pixels, tracking parameters, CRM-to-media connections) to ensure accurate data collection and activation workflows
  • Perform QA and exploratory data analysis using SQL or similar tools to confirm data quality, integrity, and successful data transfers
  • Champion governance, privacy, and compliance, ensuring all configurations and data exchanges adhere to stewardship and ethical standards
  • Adopt a “trust but verify” mindset, validating assumptions and communicating results transparently across teams
  • Contribute to future capability design, partnering on integration or enhancement projects and proposing scalable, future-proof solutions
  • Stay informed of evolving MarTech and AdTech capabilities, assessing opportunities to improve automation, data flow, and usability
  • Perform other duties or projects as assigned, maintaining alignment with leadership direction and proactively seeking guidance when needed

Requirements:

  • Bachelor’s degree required in a quantitative field such as Engineering, Science, Mathematics, or Information Systems
  • 5–8 years of experience in marketing operations, data analytics, or platform management, with emphasis on day-to-day platform support and campaign enablement
  • Hands-on experience in CRM and Media operations, ideally covering both paid digital media (Display, Video, Social, Search, OTT) and customer communication channels (Email, SMS, Direct Mail)
  • Proven ability to partner with developers and IT teams to define, test, and implement data or platform integrations
  • Experience with QA processes, including writing and executing test cases for configuration or data validation
  • Working familiarity with data structures and front-end web technologies (HTML, CSS, JavaScript) for tagging and data capture
  • Proficient in SQL and Excel for data validation, troubleshooting, and quality checks
  • Awareness of data engineering and business intelligence workflows
  • At least 18 years of age
  • Legally authorized to work in the United States

Nice to have:

  • A Master's degree or PhD is a plus
  • Demonstrated curiosity and continuous learning mindset in evolving MarTech/AdTech ecosystems
What we offer:
  • Annual stock grant
  • Employee stock purchase plan
  • 401(k)
  • Access to free, year-round money coaches
  • Medical, dental and vision insurance
  • Flexible spending account
  • Paid time off and up to 12 paid holidays
  • Paid parental and family leave
  • Family building benefits
  • Back-up care
  • Enhanced family support
  • Childcare subsidy
  • Tuition assistance
  • College coaching
  • Short- and long-term disability
  • Voluntary AD&D coverage
  • Voluntary accident coverage
  • Voluntary life insurance
  • Voluntary disability insurance
  • Voluntary long-term care insurance
  • Mobile service & home internet discounts
  • Pet insurance
  • Access to commuter and transit programs

Additional Information:

Job Posted:
January 03, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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