Lead Marketing Manager Job at Andersen

Lead Marketing Manager (Performance)

We’re pioneering the future of agrifintech in Europe. We’re on a mission to buil...

Location

Germany , Berlin

Salary:

Not provided

FoodLabs & Atlantic Labs

Expiration Date

Until further notice

Requirements

Experience in digital marketing, ideally in a B2B, fintech, or tech scale-up environment
Proven track record in conceptualizing and executing end-to-end campaigns that drive measurable growth
Strong grasp of performance marketing channels (Google Ads, Meta, Display, SEO, Email, etc.)
Deep analytical mindset - able to interpret data, calculate ROI, and make decisions based on evidence, not intuition
Experience managing budgets with accountability for unit economics (CAC, LTV, contribution margin)
Proficiency with marketing analytics and automation tools
Excellent project management and cross-functional communication skills
Hands-on mindset - equally comfortable building, executing, and optimizing
Fluency in English and German

Job Responsibility

Own the marketing strategy and execution across all channels - from concept to campaign delivery and post-campaign analysis
Plan, launch, and optimize end-to-end campaigns (paid search, paid social, retargeting, email, content, SEO, partnerships)
Build and scale demand generation programs with a focus on efficiency, measurable ROI, and long-term retention impact
Analyze performance data and funnel metrics to continuously refine targeting, messaging, and channel mix
Balance growth with economics: ensure campaigns are unit-economically sound, optimizing for CAC, LTV, and payback period
Develop strong cross-functional alignment with Product, Sales and Tech to create cohesive, conversion-driven customer journeys
Establish marketing analytics dashboards to track KPIs (leads, CAC, funnel conversion, ROI, velocity)
Test, learn, and iterate - run structured experiments to identify scalable growth levers
Manage and grow external agency and partner relationships where relevant
Lay the foundations for a data-driven, results-oriented marketing culture within our company

What we offer

Ownership: Work directly with the founders with real impact on the company’s success
Equity & competitive salary: participate in our growth through real shares with our tax optimized EIP
Room to grow: Personal development budget
High-trust environment: Autonomy, accountability, and speed with a team that values clarity, execution, and entrepreneurial thinking

Lead Marketing Manager

The IT company Andersen is looking for a Lead Marketing Manager (USA) to join it...

Location

United States

Salary:

Not provided

Andersen

Expiration Date

Until further notice

Requirements

Experience in a B2B IT company focused on the US market for 4+ years
Hands-on marketing project management experience for 2+ years
Deep understanding of marketing channels and digital advertising platforms (email, LinkedIn, Google Ads, Bing Ads, Social Media Ads)
Proficiency in CRM systems and analytical tools (Power BI)
Demonstrated knowledge of quick scaling techniques in a competitive market
Level of English – from Intermediate+ and above

Job Responsibility

Organizing and managing the client acquisition process in the region
Testing and implementing innovative approaches across various marketing channels (email, LinkedIn, Google Ads, Bing Ads, Social Media Ads)
Collaborating with the team to organize execute marketing events
Conducting comprehensive market research to support strategy development and identify growth opportunities
Developing and delivering in-depth analytics and reports for the CMO and sales leadership
Working closely with the sales and marketing teams to align strategies and maximize results

What we offer

Mentoring and adaptation systems for new employees
Transparent performance review and assessment systems
Access to the best educational platforms, seminars, and practices
Huge knowledge base and robust resource management institution
Stable and competitive salary
Extensive benefits package

Lead Product Marketing Manager, Process Automation

Senior individual contributor responsible for driving the commercial strategy fo...

Location

United States , McLean

Salary:

Not provided

Appian Corporation

Expiration Date

Until further notice

Requirements

7-10+ years of related experience in B2B product marketing, solution marketing, or strategy
Deep exposure to BPM, RPA, or Process Orchestration markets
Bachelor’s degree in Marketing, Business, or a related field
Proven track record of developing strategy at a portfolio level
Exceptional storytelling ability with experience crafting C-suite-ready narratives
Ability to translate complex automation concepts into clear business value
A self-starter attitude with an obsession for scalability
Commitment to working in-person 5 days a week at our McLean, VA headquarters

Job Responsibility

Design, own, and execute the end-to-end Go-To-Market strategy for the Process Automation portfolio
Architect and maintain comprehensive messaging frameworks and positioning hierarchies
Lead the creation of strategic sales playbooks and battle cards
Act as the primary feedback loop between the market and the Product Management team
Lead cross-functional launch teams
Serve as a mentor to Product Marketing Managers

What we offer

Training and Development during onboarding
Continuous learning with dedicated mentorship and First-Friend program
Growth opportunities including leadership program, Appian University, skills based training, and tuition reimbursement
Community with 8 employee-led affinity groups

Fulltime

Lead Product Marketing Manager, Process & Data Intelligence

Senior individual contributor responsible for driving the commercial strategy fo...

Location

United States , McLean

Salary:

Not provided

Appian Corporation

Expiration Date

Until further notice

Requirements

7-10+ years of related experience in B2B product marketing, solution marketing, or strategy
Expertise in Data Analytics, Process Mining, BI, or Data Integration markets
Bachelor’s degree in Marketing, Business, or a related field
Proven track record of developing strategy at a portfolio level
Exceptional storytelling ability with experience crafting C-suite-ready narratives
Ability to translate complex data & intelligence concepts into clear business value
A self-starter attitude with an obsession for scalability
Commitment to working in-person 5 days a week at our McLean, VA headquarters

Job Responsibility

Design, own, and execute the end-to-end Go-To-Market strategy for the Process & Data Intelligence portfolio
Architect and maintain comprehensive messaging frameworks and positioning hierarchies
Lead the creation of strategic sales playbooks and battle cards
Act as the primary feedback loop between the market and the Product Management team
Lead cross-functional launch teams
Serve as a mentor to Product Marketing Managers

What we offer

Training and Development during onboarding
Continuous learning with dedicated mentorship and First-Friend program
Growth opportunities including leadership program, Appian University, skills based training, and tuition reimbursement
Community immersion with 8 employee-led affinity groups

Fulltime

Performance Marketing Manager / PPC Manager

Are you looking for a new role and a passionate and dynamic person with strong m...

Location

United Kingdom , London

Salary:

50000.00 GBP / Year

Blu Digital

Expiration Date

Until further notice

Requirements

Experience within performance marketing
Ability to manage external agencies
Expert with PPC and programmatic/display media trading platforms and analytics

Job Responsibility

Drive and implement paid search and performance marketing campaigns across all regions globally (Europe, Asia, Africa, Latin America & The Middle East)
Manage the day to day of paid search and display accounts to drive online leads and maximise CPL
Work alongside the Head of Marketing by region and Marketing Managers to assist with campaign briefing
Optimise account performance through ongoing effort including current and future campaign development, keyword discovery, keyword expansion, creative a/b testing and conversion rate optimisation

Fulltime

Mid Market Account Manager Team Lead

As the Mid-Market Account Management Team Lead, you’ll be responsible for leadin...

Location

United Kingdom , London

Salary:

65000.00 - 80000.00 GBP / Year

Xelix

Expiration Date

Until further notice

Requirements

5+ years of experience in Account Management in a B2B SaaS or technology-driven company
Minimum of 1-2 years of experience leading a team
A proven record of achieving or surpassing renewal and expansion targets
Exceptional communication, coaching, and relationship-building skills
Strong analytical and problem-solving abilities
comfortable working with data to guide decisions
Experience using HubSpot CRM is highly desirable
Must have experience with MEDDIC
A proactive, collaborative approach and the ability to influence cross-functional teams
Passion for developing people, improving processes, and delivering exceptional customer value

Job Responsibility

Lead, mentor, and develop a high-performing team of Mid-Market Account Managers
Drive team performance to achieve renewal, retention, and expansion targets
Manage a select portfolio of strategic mid-market accounts to model best-in-class customer engagement
Guide your team in developing and executing account plans that promote long-term customer success and revenue growth
Conduct regular team meetings, deal reviews, and 1:1 coaching sessions to ensure alignment and accountability
Work cross-functionally with Sales, Services, Product, and Marketing to enhance the customer journey and operational processes
Analyse account health, identify risk indicators, and implement proactive strategies to mitigate churn
Report on team KPIs and business metrics, providing insights and recommendations to senior leadership
Contribute to process improvements, playbook development, and scalable strategies for managing mid-market accounts

What we offer

27 days of annual leave (including 3 days Christmas closing) which increases up to 3 days based on tenure, with the option to roll over, buy or sell up to 3 days
Hybrid working with two days a week from our dog-friendly Hoxton office
On-site gym and cycle to work scheme
Employee discount at over 100 retailers
Comprehensive private medical & dental cover with Vitality
Enhanced parental leave pay
Learning & development culture – £1,000 personal annual budget
We’re carbon-neutral and are working towards ambitious carbon reduction goals
Lots of team socials & activities
Annual team retreat

Fulltime

Sr. Tradeshow and Event Marketing Manager

We’re looking for a strategic, highly organized Tradeshow and Event Marketing Ma...

Location

United States , San Mateo; Phoenix; Salt Lake City; Austin; New York; Tampa; Philadelphia

Salary:

115000.00 - 210000.00 USD / Year

Verkada

Expiration Date

Until further notice

Requirements

7+ years of experience managing complex trade shows or large-scale B2B events, preferably in technology or SaaS
Proven success managing multiple concurrent events and competing deadlines
Strong project management skills with experience owning budgets, timelines, and cross-functional coordination
Demonstrated ability to negotiate with and manage external vendors, agencies, show services, and venues
Experience with booth design, fabrication, shipping logistics, show services, lead capture tools, and event technology platforms
Analytical mindset with the ability to use data to inform event selection, forecasting, and ROI evaluation
Comfortable traveling up to 40% (incl. occasional weekends/extended stays)
Bachelor’s degree or equivalent experience

Job Responsibility

Manage a portfolio of priority tradeshows, ensuring each event supports demand generation goals, regional priorities, and industry needs
Identify, evaluate, and recommend events based on standardized criteria, expected ROI, audience relevance, and competitive presence
Partner with Field Marketing, Sales, and Product teams to define goals, messaging, staffing needs, demos, and speaking opportunities
Lead end-to-end execution of all assigned tradeshows, including booth design and production, show services, AV, shipping, fabrication, warehousing, and on-site operations
Own vendor and agency relationships, negotiate contracts, manage estimates/POs, and ensure all deliverables meet brand and quality standards
Plan and execute on-site experiences such as meetings, executive engagements, customer activities, and ancillary events
Manage staff scheduling, briefing, on-site training, and run-of-show documentation to ensure operational excellence
Partner with the Demand Gen team on pre-event goals, digital campaigns, and registration strategy
Oversee on-site lead capture, attendee flows, giveaway strategy, booth activations, and brand presence
Ensure timely post-event follow-up, including lead upload, reporting, and performance analysis

What we offer

Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
Nationwide medical, vision and dental coverage
Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
Expanded mental health support
Paid parental leave policy & fertility benefits
Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
Professional development stipend
Fertility Stipend
Wellness/fitness benefits
Healthy lunches provided daily

Fulltime

Senior Brand Marketing Manager

This is a maternity cover role for the Senior Brand Marketing Manager, responsib...

Location

Singapore , Singapore

Salary:

Not provided

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

B2C brand marketing experience preferably in lifestyle, or consumer brands
over 7 years of work experience, with two or more years of managerial experience preferred
experienced in managing external creative, media, influencer or research agencies to ensure strategic alignment, high quality output and timely execution
experienced in a regional role, with the ability to work effectively across different geographies, cultures and matrixed teams
budget management skills to manage brand marketing funds, optimizing resources to maximize results to objectives
ability to solve problems quickly, think creatively, and manage multiple streams of work
excellent communication, interpersonal, and presentation skills
demonstrated ability to project manage complex initiatives from conception to successful execution.

Job Responsibility

Manages execution of upper funnel, brand marketing integrated campaigns and initiatives across Marriott Bonvoy, Premium & Select Brands in APEC
partners with stakeholders across local market teams, brand management, PR, Media, and preferred media, creative, influencer and research agencies
tracks and analyzes the effectiveness of brand marketing initiatives
leads always-on influencer strategy and execution across APEC
manages agency relationships, content development, and performance tracking
monitors brand health of focus brands
analyzes campaign performance across paid, owned, and earned channels
conducts ad-hoc research to fill in gaps in consumer understanding
stays abreast of industry trends, competitor activities, and consumer preferences
provides brand marketing support for new hotel openings, key brand programming moments, and tactical initiatives across the portfolio

What we offer

Inclusive, people-first culture
opportunities for professional growth and development
diverse workforce environment.

Fulltime

Lead Marketing Manager

Andersen

Location:
United States

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
December 06, 2025

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