Lead Marketing Consultant – Hospitality and Entertainment Manager, Wells Fargo

Wells Fargo

Location:
United States, Charlotte

Category:
-

Contract Type:
Employment contract

Salary:

96600.00 - 171800.00 USD / Year

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Job Description:

Wells Fargo is seeking a Lead Marketing Consultant that will report to the Sponsorships & Brand Engagement Marketing Director. This individual will be responsible for managing the hospitality and entertainment assets associated with portfolio of national sponsorships that support line of business partners. This position will collaborate with key stakeholders across the enterprise to evaluate the existing hospitality and entertainment portfolio, execute world class events and experiences, and uncover new opportunities for investment. This role will collaborate with the entire sponsorship organization daily to drive relationships with key organizations/stakeholders.

Job Responsibility:

Develop and implement a hospitality and experiential event strategy that aligns with the organizations over goals for deepening and enhancing existing customer relationships as well as acquiring new customers
Participate in sponsorship strategy workstream and evaluate and recommend hospitality assets in existing and new sponsorships
Establish and implement consistent hospitality planning processes, identify opportunities and create unique customer experiences across sponsorship properties
Oversee the execution of hospitality assets and deliverables across the entire sponsorship portfolio ensuring we maximize all available assets
Coordinate and manage events and hospitality initiatives related to sponsorships
Responsible for day-to-day operations of all sponsorship tickets including allocation strategy, inventory management, approvals and fulfillment
Manage hospitality budgets and expense processing ensuring effective allocation of resources and maximizing return on investment
Maintain strong relationships with Senior Leadership, Line of Business Partners, Sponsorship Managers, Meetings & Events team, and agency partners and existing sponsorship entities to address any issues, questions, concerns, and to seek opportunities for growth
Track and analyze event performance, providing reports to senior leadership and identifying areas for improvement
Manage all hospitality and entertainment controls associated with the Sponsorship Teams RAU
Responsible for governance of all sponsorship related events ensuring all applicable policies and procedures are followed
Collaborate the brand team to ensure the event communications effectively promote the event and increase brand visibility
Oversee a team of contractual workers to assist in the implementation of the Hospitality strategy and event execution

Requirements:

5+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
5+ years experience in planning of hospitality, entertainment, experiential marketing and / or sponsorship events
Experience in concepting and producing high budget “money can’t buy” experiences and events
Ability to negotiate contracts, communicate effectively at the Senior Leader level, and build relationships with team leaders and sponsorship vendors
Ability to manage multiple projects, prioritize tasks and meet deadlines
Ability to identity and resolve issues related to sponsorship/hospitality agreements and event planning and execution
Ability to analyze data, track performance and identify trends
Experience with venue operations, event management and hospitality trends

What we offer:

Health benefits
401(k) Plan
Paid time off
Disability benefits
Life insurance, critical illness insurance, and accident insurance
Parental leave
Critical caregiving leave
Discounts and savings
Commuter benefits
Tuition reimbursement
Scholarships for dependent children
Adoption reimbursement

Additional Information:

Job Posted:
July 09, 2025

Expiration:
July 13, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Lead Marketing Consultant – Hospitality and Entertainment Manager

Wells Fargo

Location:United States, Charlotte

Category:-

Contract Type:Employment contract