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The Lead Generation Executive (Managed Services) plays a key role in driving awareness, engagement, and qualified opportunities across our Managed IT Services portfolio – including support, cloud, networking, and cybersecurity solutions. You’ll work closely with the Digital Experience and Sales teams to identify prospects, conduct outreach, qualify leads, and generate meetings for the Managed Services team. The role blends outbound activity, campaign follow-up, and relationship-building to open doors and create commercial opportunities. This is a development role, offering a career pathway into Business Development, Account Management, or Specialist Service Sales for high performers.
Job Responsibility:
Conduct outbound calls, emails, and LinkedIn outreach to promote Probrand’s Managed IT Services portfolio
Follow up on marketing-qualified leads, vendor campaigns, events, and platform-generated opportunities
Qualify leads using structured frameworks to understand customer pain points, priorities, and timing
Book discovery meetings and service consultations for the Managed Services sales specialists
Work with the Services Sales Manager to identify dormant or low-spend accounts suitable for a managed service conversation
Support marketing initiatives by representing Managed Services at exhibitions, webinars, and customer events
Work alongside marketing to execute targeted outreach aligned to sector-specific campaigns (predominately Private sector)
Maintain CRM accuracy, ensuring all call notes, actions, and opportunities are recorded and followed up
Report on daily activity, pipeline creation, and campaign performance
Develop a sound understanding of our Managed IT Services – including support, backup, cloud, network management, and cybersecurity offerings
Confidently communicate the commercial and operational benefits of outsourcing IT services
Collaborate with account managers and service delivery teams to ensure a consistent, customer-centric experience
Share market feedback and prospect insights to help refine messaging and service positioning
Requirements:
Proven experience in lead generation, telesales, or inside sales within an IT or B2B environment
Strong communication skills – both verbal and written
Confident speaking to senior stakeholders and technical buyers
Organised, proactive, and disciplined in managing pipelines and follow-ups
Motivated by achieving targets and generating tangible results
Team player with a positive, customer-centric attitude
What we offer:
31 days’ holiday including bank holidays
Option to buy and sell annual leave
Life Insurance
Free and confidential access to our Employee Assistance Programme – 24/7 health, financial and wellbeing support
Tailored benefits platform – includes discounts on retail, travel, gym and leisure
YuLife wellbeing app with 24/7 access to a virtual GP service, free will writing service and second medical opinion scheme
Cycle to work salary sacrifice scheme
Electric car salary sacrifice scheme
Paid Volunteer Leave
Training and professional development opportunities
City centre office – including onsite café and free access to gym, shower facilities, and secure bike lockers