Lead Design Engineer — Growth & Marketing Job at Perplexity (San Francisco)

Marketing Lead, Growth Marketing

We are seeking an experienced, technically sharp marketing lead for Shopify's 3P...

Location

Salary:

Not provided

Shopify

Expiration Date

Until further notice

Requirements

A successful track record managing SEM and product-feed-based advertising campaigns at scale (Shopping, Performance Max, or equivalent), with demonstrated ability to hit efficiency targets
Direct experience with product feed management and merchant center operations: feed diagnostics, disapproval resolution, eligibility optimization, and catalog scaling
Experience with SQL
Working knowledge of conversion tracking infrastructure: server-to-server signals, click ID mechanics, attribution windows, and how signal quality affects platform bidding
Experience partnering with engineering and data science teams on technical marketing problems (feed pipelines, attribution, measurement frameworks)
Ability to design structured experiments with clear hypotheses, kill criteria, and measurement plans
Strong stakeholder communication skills: you can translate technical performance data into clear narratives for marketing leadership and finance
Ability to thrive in a fast-paced environment and can navigate through ambiguity and work with minimal guidance

Job Responsibility

Own day-to-day operations of our Google product advertising program (Performance Max, Shopping, Search Ads & more), managing campaigns against revenue ratio and efficiency targets globally
Design and execute high-velocity testing pipelines across bidding strategies, campaign structures, audiences, creative, and landing pages
Over time, extend ownership to additional emerging channels as the portfolio evolves, managing a tiered channel strategy with structured experiments and clear kill criteria
Own the health and growth of the product catalog that powers all advertising: eligibility rules, feed quality, Google Merchant Center policies, and disapproval resolution
Monitor catalog coverage and identify scaling levers, including eligibility filter tuning, MCA suspension reduction, and feed enrichment opportunities
Partner with product and engineering teams on catalog pipeline improvements and product vetting automation
Partner with engineering to maintain and improve conversion signal pipelines, ensuring signal quality, match rates, and attribution accuracy
Work with data science on incrementality measurement, attribution model calibration, and valuation frameworks that inform spend allocation decisions
Monitor signal health (click ID coverage, event volumes, platform-reported vs. internal attribution gaps) and escalate anomalies
Work with creative strategy to develop effective product advertising programs across the funnel

Fulltime

Growth Marketing Lead, Metasearch & Paid Social

Airbnb was born in 2007 when two hosts welcomed three guests to their San Franci...

Location

France

Salary:

96000.00 - 120000.00 EUR / Year

Airbnb

Expiration Date

Until further notice

Requirements

9+ years of experience in Growth Marketing and/or related functions within a consumer-facing, fast-paced ecommerce company, with broad expertise in digital marketing
A proven track record of managing performance marketing programs at scale, including metasearch and/or programmatic/paid social, for one or more large, global consumer brands
Deep understanding of feed-based marketing and the technical architecture underpinning metasearch and display channels
Deep understanding of the technical aspects of growth marketing: marketing tech stack and data pipelines, tracking, testing, analytics, etc. Should be extremely comfortable with Excel (functions, pivots, etc.)
proficiency with writing and executing SQL queries is preferred
Excellent cross-functional collaborative mindset that allows for deep collaboration with Country leads, Finance, Marketing Tech, and other stakeholders who may also work with key accounts
Experience working with strong brand guidelines and an eye for high-quality creative execution
Experience working with teams in different regions and a high-level understanding of regional growth opportunities
Superb verbal and written communication skills with a high degree of comfort interpreting results and communicating insights effectively to stakeholders and senior leadership
Exceptional project management and organization skills, with meticulous attention to detail

Job Responsibility

Develop and execute a world-class global performance marketing strategy across metasearch and display channels (programmatic, paid social, and mobile) to exceed growth goals
Develop and optimize bidding strategies to maximize revenue and efficiencies through best-in-class strategies
Own account management for key metasearch partners, driving outsized growth through optimized placements, CTR improvements, and new partnership initiatives
Flawlessly execute against campaign components to maximize efficiency, including technical setup of programs: audience management, creative testing, budget and bidding strategies
Maintain a data-driven approach through continual optimization
leverage a strong background in experiment design and evaluation to exceed aggressive growth targets
Lead end-to-end creative brief development and execution, collaborating closely with brand and creative teams to ensure an exceptional, high-quality bar for creative output
Lead selection and execution of regional pilots across both channels
Partner with Leadership and Engineering to ideate on opportunities to improve channel performance, particularly in the AI innovation space

What we offer

bonus
equity
benefits
Employee Travel Credits

Fulltime

Growth Marketing Lead, Metasearch & Paid Social

Airbnb was born in 2007 when two hosts welcomed three guests to their San Franci...

Location

United Kingdom

Salary:

94000.00 - 118000.00 GBP / Year

Airbnb

Expiration Date

Until further notice

Requirements

9+ years of experience in Growth Marketing and/or related functions within a consumer-facing, fast-paced ecommerce company, with broad expertise in digital marketing
A proven track record of managing performance marketing programs at scale, including metasearch and/or programmatic/paid social, for one or more large, global consumer brands
Deep understanding of feed-based marketing and the technical architecture underpinning metasearch and display channels
Deep understanding of the technical aspects of growth marketing: marketing tech stack and data pipelines, tracking, testing, analytics, etc.
Should be extremely comfortable with Excel (functions, pivots, etc.)
Excellent cross-functional collaborative mindset
Experience working with strong brand guidelines and an eye for high-quality creative execution
Experience working with teams in different regions and a high-level understanding of regional growth opportunities
Superb verbal and written communication skills with a high degree of comfort interpreting results and communicating insights effectively to stakeholders and senior leadership
Exceptional project management and organization skills, with meticulous attention to detail

Job Responsibility

Develop and execute a world-class global performance marketing strategy across metasearch and display channels (programmatic, paid social, and mobile) to exceed growth goals
Develop and optimize bidding strategies to maximize revenue and efficiencies through best-in-class strategies
Own account management for key metasearch partners, driving outsized growth through optimized placements, CTR improvements, and new partnership initiatives
Flawlessly execute against campaign components to maximize efficiency, including technical setup of programs: audience management, creative testing, budget and bidding strategies
Maintain a data-driven approach through continual optimization
leverage a strong background in experiment design and evaluation to exceed aggressive growth targets
Lead end-to-end creative brief development and execution, collaborating closely with brand and creative teams to ensure an exceptional, high-quality bar for creative output
Lead selection and execution of regional pilots across both channels
Partner with Leadership and Engineering to ideate on opportunities to improve channel performance, particularly in the AI innovation space

What we offer

bonus
equity
benefits
Employee Travel Credits

Fulltime

Growth Marketing Lead – Activation & Conversion

We are hiring a Growth Marketing Lead – Activation & Conversion to own and accel...

Location

United States , San Francisco

Salary:

Not provided

TomoCredit

Expiration Date

Until further notice

Requirements

2–5+ years in growth, lifecycle, CRM, or performance marketing for consumer digital products
Strong preference for AI, FinTech, consumer tech, or subscription businesses
Proven Operator - You’ve directly improved activation or paid conversion metrics, and have personally built and launched multi-channel lifecycle campaigns
Experimentation-Obsessed - Deep experience running A/B tests and reading results, comfortable making decisions with incomplete data
Data Fluent - Familiar with analytics platforms (GA4, Looker, etc.), understand funnel math, CAC-to-LTV dynamics, and cohort behavior
Startup Mindset - You prefer execution over meetings, thrive in fast-paced, ambiguous environments, and want direct ownership of revenue impact
Builder First

Job Responsibility

Build and optimize lifecycle flows across email, SMS, push, and in-app
Own activation, paid conversion, and engagement metrics
Leverage AI to improve targeting, personalization, and experimentation
Move fast, test aggressively, and scale what works
Design and execute the growth strategy that converts prospects into paid customers
Build and launch campaigns across email, SMS, push, and in-app messaging
Write copy, set up segments, QA flows, and ship quickly
Partner with Product and Data to implement AI-driven targeting, predictive segmentation, and intelligent messaging
Run continuous A/B tests across incentives, messaging, timing, and channel orchestration
Deeply understand onboarding friction and conversion barriers

What we offer

Competitive compensation
Equity
Full benefits

Fulltime

Global B2B Growth Marketing Lead

We are seeking a strategic, innovative, and collaborative Growth Marketing Lead ...

Location

United States , New York

Salary:

149400.00 - 270000.00 USD / Year

Cash App

Expiration Date

Until further notice

Requirements

Minimum of 8 years of professional experience leading Growth Marketing at Commerce platforms, Fintech, SAAS, or related industries
Skilled at influencing cross-functional stakeholders to drive successful business outcomes
Proven track record of driving new leads and reducing churn via lifecycle retention strategies
Experience with managing Marketing Opex and contracting external agencies
You're solutions-oriented and highly collaborative, acting as a business owner to drive results
You have the mentality that no job is too big or too small

Job Responsibility

Manage the individuals responsible for ABX, Demand Generation, MarOps, and Lifecycle Marketing, as well as external agency relationships
Own the core paid performance program across all channels and manage the Growth Marketing Opex
Oversee the planning, execution, and day-to-day optimization of paid performance campaigns designed to drive measurable incremental growth
Develop an audience-first approach to our performance media that is rooted in targeting strategy, intent signals, and performance insights
Challenge the status quo by proactively identifying testing opportunities, experimenting rapidly with new and existing tactics, and turning successful tests into scalable acquisition engines
Build future-proofed roadmaps in collaboration with teams such as Product and Data Science - harnessing experimentation, automation, and AI to remove blockers, speed up execution, and improve performance
Collaborate closely with Content Marketing and external agency partners to support the development and execution of insight-led briefs that align with business priorities
Maintain a strong understanding of the evolving media, commerce, and marketing landscape—bringing fresh ideas and emerging trends into our strategy to stay ahead of the curve

What we offer

Remote work
Medical insurance
Flexible time off
Retirement savings plans
Modern family planning

Fulltime

Growth Marketing Lead

As Luma’s Growth Marketing Lead, you’ll architect the strategy that fuels our ne...

Location

United States , SF Bay Area

Salary:

200000.00 - 240000.00 USD / Year

Luma AI

Expiration Date

Until further notice

Requirements

7+ years of growth and/or marketing experience in product-led or community-driven companies
Proven ability to drive measurable business outcomes, especially revenue growth, through growth and marketing channels
Hands-on experience with growth tools such as automation, SEO, analytics, and campaign management
Analytical and data-driven mindset
you measure, test, learn, and repeat
Comfortable operating autonomously in a high-velocity environment
Excellent written, verbal and presentation skills to executive level partners

Job Responsibility

Architect the strategy that fuels our next stage of expansion
Define our growth vision, build and manage a high-performing team and partners, and design scalable systems that turn experimentation into repeatable success
Oversee the full growth engine, from optimizing existing channels to discovering new ones, and ensure every initiative ladders up to measurable, sustainable adoption of our products
Dive into analytics to identify growth levers and double down on what is working
Collaborate with Engineering, Product and Design to optimize the user journey and conversion funnel
Design and launch experiments to drive user acquisition, engagement, and retention across web, social, paid, influencer and community channels
Build, test, and automate growth systems using modern tools without waiting for permission
Drive product decisions to improve conversion and deliver a best-in-class customer experience across all touchpoints
Ideate and execute rapid A/B tests, SEO initiatives, and email or performance campaigns

Fulltime

Growth Marketing Lead

The Growth Marketing Lead role exists to make that happen, creating scalable gro...

Location

United Kingdom

Salary:

Not provided

Anima

Expiration Date

Until further notice

Requirements

3–6 years of experience in demand generation, growth, or lifecycle marketing in high-growth B2B SaaS or PLG environments
Proven track record running multi-channel campaigns across events, content, email, partnerships, and automations with measurable ROI
Skilled in positioning, copywriting, and segmentation with a strong grasp of customer psychology
Deeply motivated by building technology that empowers people and advances AI-driven healthcare

Job Responsibility

Design and execute Anima’s end-to-end demand generation strategy across events, content, partnerships, and PLG
Build scalable growth loops, automations, and workflows that drive qualified leads and measurable ROI
Create and optimise lifecycle campaigns that turn awareness into activation, conversion, and advocacy
Develop bold events, storytelling, and social campaigns that expand brand awareness and credibility
Build and scale a customer storytelling and ambassador engine that turns users into public champions
Partner with Product to embed PLG mechanics like referrals, onboarding nudges, and sharing loops
Use data and experimentation to uncover new growth levers, refine ICPs, and optimise targeting
Collaborate cross-functionally with Product, Sales, and Customer Success to align growth systems with business impact

Fulltime

Lead Growth Engineer

Socure is on the search for a Growth Engineer—an entrepreneurial technologist wh...

Location

United States

Salary:

150000.00 - 190000.00 USD / Year

Socure

Expiration Date

Until further notice

Requirements

Experience with growth tools like Clay, Apollo, Clearbit, Instantly, or Hypergrowth, including multi-step outbound and enrichment flows
Full-stack development skills (e.g., JavaScript, Python, React) to build growth experiments and internal tools
Skilled in using AI copilots and agents to personalize messaging, automate outreach, and surface insights from CRM data
Comfortable working with APIs, webhooks, and automation platforms (Zapier, Retool, Make, etc.) to connect and scale GTM systems
Working knowledge of SQL and audience segmentation for performance measurement and optimization
Hands-on experience building or integrating AI agents to accelerate campaign creation, onboarding, and user research
Ability to generate dynamic, cross-vertical messaging at scale, personalized by industry, use case, or persona
Familiar with LLM tools (ChatGPT, Claude, custom embeddings) to create content and power conversion workflows
Track record of designing and shipping growth experiments across acquisition, onboarding, and retention
Confident optimizing funnels, running A/B tests, and driving data-led iteration cycles

Job Responsibility

Scale our sales and marketing functions through automation, AI assistance, and accessible insights
Own campaign automation with logic for lifecycle drips, and new GTM workflows
Automate prospecting with creative, never-seen-before outreach tactics
Build viral tools, shareable demos, and mini-products that drive organic traffic and referrals across industries like fintech, government, and eCommerce
Act as an internal multiplier, sharing tools, playbooks, and internal agents that help marketing and GTM teams move faster
Craft compelling copy and UI elements that effectively communicate our value proposition
Launch interactive landing pages, calculators, or integrations that showcase our AI/ML identity graph and verification capabilities
Partner in automating meaningful customer communications through community slack channels, as well as Substack and LinkedIn communities
Create AI agents that automate flows from product design to go-to-market, capturing the minds and hearts of new customers and driving cross-sell within existing ones
Change the game in competitive positioning by designing agents that continuously monitor the market, scraping for negative sentiment and/or market shifts that can be leveraged to out-position the competition

What we offer

Offers Equity
Offers Bonus

Fulltime

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Lead Design Engineer — Growth & Marketing

Job Description

Job Responsibility

Requirements

What we offer

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