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Background & Purpose of the Job: Launched in 1838, Knorr is Unilever’s 2nd largest brand globally and has developed into one of the most iconic food brands. Here in the US, we are paving the way when it comes to being a force for good with the purpose of making good food accessible to all Americans. Knorr owns flavor and is famous for delivering affordable products that people use every day in their kitchens to bring exiting flavors to their dishes. Knorr has unlimited growth potential in the US an absolute key market for the brand. It is not only a fast-growing brand, but it is doing so by growing our categories. Our brand is at the start of an exciting transformation which involves taking our innovation to the next level to drive unprecedented growth and reach our ambitious target of $1 billion by 2027. Our recent launch of Ready to Heat Cups is a prime example of how we our leveraging Unilever technologies and capabilities to win in high-growth spaces and being market makers. The Innovation End-to-End Assistant Brand Manager will report to the Senior Innovation Brand Manager. This role will have responsibility for transforming the way Knorr shows up in the eyes, and hearts of consumers, evolving the portfolio over the next few years, by crafting a real compelling long-term Innovation funnel within the Meal Makers and Cups categories to bring the brand to new heights.
Job Responsibility
Lead and own creative campaign development for your specific innovation projects
Lead and own assigned innovation projects across multiple stages, specific responsibilities include strategy & concept development, pricing, P&L creation, innovation forecasting, and go-to-market creative development
Partner with sales to develop compelling selling stories for your innovations, rooted in category growth strategy
Bring what’s best-in-class on the latest innovation trends and technologies, as well as competitive products to each project
Own and manage the innovation budget and resources allocated
Requirements
Bachelor's degree required, MBA preferred with 3+ years of experience in Brand or CPG marketing
A creative mindset, excellent analytical and problem solving skills
Has a real passion for innovation, crafting mixes that truly excite consumers
Excellent oral/written and presentation skills
ability to tailor your communication style across a multitude of disciplines leadership levels
Experience leading or working with large teams, with the ability to build rapport and influence cross-functional and global partners
Strong track record of successful product launches
Foodie/Nutrition literacy coupled with an eye for aesthetic, design, and attention for details
Comfortable with using data throughout aspects of the role, turning consumer and social insights into strategic thinking, and building viable financial models
What we offer
health insurance (including prescription drug, dental, and vision coverage)