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Are you a results-oriented sales professional with a passion for driving growth in the FMCG, OTC, or Pharma industry? Join our dynamic team as a Key Account Sales Manager and take ownership of secondary sales, primary orders, and collections within your assigned territory. As a Key Account Sales Manager (KASI), you will be instrumental in mapping territories, managing distributors, and building strong relationships with key accounts. Your primary focus will be to drive sales, manage channel partners, and ensure market control, all while adhering to established sales strategies and maximizing revenue growth.
Job Responsibility:
Identify retail markets in assigned towns, drive coverage, and add new potential outlets to expand our market presence
Maintain a firm grip on the territory by working on retail beats six days a week
Achieve value and volume targets for suggested price-product mix while adhering to prescribed ways of working, MSL adherence, and SFA Usage guidelines
Manage channel partners through order billing, invoice settlement, and ensuring distributor adherence to required infrastructure and servicing norms, including hygiene standards
Build strong relations with buyers and category managers, coordinating operational matters
Coordinate timely delivery of orders in assigned markets
Monitor market-operating prices and any instances of cross-territory infiltration, taking appropriate action
Serve as the primary point of contact for resolving trade-related issues and escalating them as needed
Communicate and execute BTL activities with the trade
Oversee merchandising through merchandisers and report all data through prescribed tools and technology
Analyze data trends to prepare effective strategies for driving revenue growth in key categories and outlets
Ensure visibility execution and adherence as per market share and share of shelf norms
Work closely with merchandisers on hygiene check adherence
Requirements:
Graduate degree
Minimum of 3 years of experience in the FMCG/OTC/Pharma industry
Well-versed with FMCG ways of working in the market, planning, and processes
Proficient in distributor planning and ROI calculations
Experience in front-end sales and merchandising
Willingness to travel extensively
Decent ability to analyze data using Microsoft Excel
Must possess a smartphone with internet connectivity for SFA enablement
Strong English speaking skills, with excellent communication, articulation, comprehension, listening, and observation abilities
Demonstrated IQ (Logic/Reasoning) and persuasion skills