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Appinio is looking for a highly driven and passionate Key Account Manager (m/f/d) to join our team and work closely with our Managing Director UK. You will act as a trusted advisor to our customers regarding the importance and potential of market research, innovation, and consumer centricity. In this role, you will be responsible for building and managing relationships with strategic enterprise and key accounts within across different industries. You will showcase the potential of Appinio's capabilities and develop a mutually beneficial commercial framework with stakeholders.
Job Responsibility:
Develop and drive growth strategies across the business
Represent Appinio to marketing and insights decision-makers
Acquire new customers, advising and coaching them on the most relevant Market Research approach, leveraging Appinio's platform and methodologies portfolio
Scope and qualify client requirements for both new and existing projects
Act as the voice of our customers, staying attuned to their pain points, competition, and growth prospects
Build and maintain a strong network
Create partnership opportunities within the industry to further strengthen Appinio’s positioning as a research partner
Represent Appinio at trade fairs and public speaking events, expand your network, and leverage existing contacts to drive our business
Work closely with our Customer Success, Sales, and Marketing Team to maximise growth opportunities
Drive brand growth by creating and promoting thought leadership that positions the company as an industry leader
Requirements:
10+ years of experience in B2B Sales in the Market Research industry
Deep understanding of research methodologies and their application to client strategy
Proven track record growing and managing enterprise level clients
Lead end to end contract negotiations, renewals, and multi-year agreements with procurement and executives
Drive booking growth through upsells, cross-sells and expansion into new markets or business lines
Excellent proficiency in English
Proficient in working with CRM tools, ideally Hubspot
Based in the UK, ideally in London
An extensive network within the market research industry is a plus
Empathetic nature with a keen sense for understanding the needs of others
Nice to have:
An extensive network within the market research industry
What we offer:
Flexibility Policy - no hard cap on the number of vacation days
Temporary work from abroad - up to 183 working days/year within your Legal Work Region and 30-40 days/year outside your Legal Work Region
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