Key Account Manager (Hyper Super Chain) Job at Unilever (Ho Chi Minh)

Job Description

Modern Trade is a strategic department in Customer Development function. We ensure that Customer plans fit with channel/customer and shoppers’ needs in order to maximize benefit for Unilever and our customers. The Key Account Manager develops and executes joint business plan with assigned customers. He/she is responsible for the achievement of turn over target, the P&L of the assigned categories and the engagement of Unilever cross-functions with such customer group.

Job Responsibility

Manage the customer P&L for the customer and by categories, counterparts and budget planning
Work out a joint customer business plan for his/her respective customer
Lead and execute Joint Business Planning according to the global standards together with the customer
Work out a Target Group Management strategic plan for existing businesses
Develop and execute a market development plan for Target Groups other than big traders in close collaboration with Customer Marketing
Develop, implement and execute a Cell Approach plan in close collaboration with the customer, Category managers and BUD’s
Develop and implement a promotional plan with clear roles and objectives of how to drive promotional sales in C&C linked to OPSO program
Works in close collaboration with CSP Managers for the category input, and with customer marketing for the customer/channel plan
Closely work & monitor with Operation team to ensure the perfect execution in stores
Develop in-store communication activation for channel/customer initiatives
Generate insights for the assigned customer/channels (store layout, traffic)
In charge of in-store extra visibility/highlight display, not execution
Develop and guides implementation of customer events
Provide clear objectives and deliverables for the field team, under responsibility of Field Operation Team
Implement Customer audit
Close the deal with the Customer by negotiating the trade terms, trade funding, and counterparts according to the UL strategy on his/her customers
Manage overall levels of Customer investments for his/her customers
Monitor Customer Performance by tracking customer contribution and market share for major categories
Play active ambassador role

Requirements

4+ years of experience
Two to three roles in Customer Marketing/Trade Category Management and Account Management / Field Sales (when wanting to pursuit a Customer Development career)
Customer Facing experience combined with Brand Building experience is ideal

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Key Account Manager (Hyper Super Chain)

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