Junior Marketing Coordinator Job at zu.com communications (Saskatoon)

Job Description

The Junior Marketing Coordinator is responsible for helping bring the zu brand to life. This role supports the planning, coordination, execution, and evaluation of marketing initiatives that strengthen brand awareness, engage our audience, and support business growth. The successful candidate will become an ambassador for the zu brand, understanding our voice, culture, and the unique qualities that set us apart. They will work closely with every department to understand their goals, transform ideas into cohesive marketing campaigns, and help ensure all communications reflect a consistent and authentic brand identity.

Job Responsibility

Create a cohesive marketing plan that connects all departments in zu using the same voice and goals throughout the company
Brainstorm and develop ideas for creative marketing campaigns that will encompass the entire needs and goals of the organization
Utilize company resources effectively and efficiently to achieve marketing objectives
Conduct market, consumer, and competitor research to identify trends, opportunities, and insights that support strategic marketing decisions
Build and maintain a positive company image through skilled communication with public interest groups, clients and community members
Liaise with external vendors to execute promotional events and campaigns
Plan and execute marketing campaigns across multiple channels, including social media, email, advertising, events, content marketing, and community engagement
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Understand how data can be used as a driving force for future marketing planning
Proactively understand marketing and media trends to sustain zu’s relevance and unique brand
Help maintain and update website content to ensure accuracy and relevance
Assist with administrative tasks such as organizing digital assets, maintaining marketing calendars, and keeping internal tools up to date

Requirements

1-2 years experience as a marketing specialist or similar role
Thorough understanding of online and offline marketing elements and market research methods
Solid understanding of social platforms and how they are used for marketing purposes
Familiarity with marketing analytics and reporting tools
Solid computer skills, including google suite, marketing software and applications (Web analytics, Google Adwords etc.) Photoshop and Adobe XD is a desirable asset
Knowledge of digital strategy, web design and web development tools desired
Well-organized and detail oriented and the ability to manage multiple projects and meet deadlines
Exceptional communication and writing skills
Exceptional people skills
Commercial awareness partnered with a creative mind
B.Comm or certificate in marketing, communications or equivalent

Nice to have

Photoshop and Adobe XD is a desirable asset
Knowledge of digital strategy, web design and web development tools desired

What we offer

Comprehensive Mental Health Benefits
Competitive Salaries
Flexible Work Schedule
Work Abroad
Safe Ride Home
A Culture Like No Other

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Junior Marketing Coordinator

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