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Japan Marketing Manager

Japan, Tokyo · Job Posted May 27, 2026
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Job Description

Develop end-to-end marketing plans that align Formlabs and channel partner initiatives across manufacturing, dental, and medical sectors in Japan. Lead regional PR, brand positioning, and awareness programs to strengthen Formlabs' position as the market leader in professional 3D printing. Collaborate with global product marketing, content, and translation teams to deliver compelling, locally relevant content for Japanese customers and partners. Develop and implement regional channel programs and empower channel partners with effective product marketing materials and sales enablement tools. Engage directly with customers to capture how they use Formlabs products and develop user stories that highlight success across key industries. Define, track, and report on regional marketing KPIs and OKRs covering channel performance, web traffic, lead generation, and user engagement. Join the APAC leadership team and contribute to broader regional strategy.

Job Responsibility

  • Develop end-to-end marketing plans that align Formlabs and channel partner initiatives across manufacturing, dental, and medical sectors in Japan
  • Lead regional PR, brand positioning, and awareness programs to strengthen Formlabs' position as the market leader in professional 3D printing
  • Collaborate with global product marketing, content, and translation teams to deliver compelling, locally relevant content for Japanese customers and partners
  • Develop and implement regional channel programs and empower channel partners with effective product marketing materials and sales enablement tools
  • Engage directly with customers to capture how they use Formlabs products and develop user stories that highlight success across key industries
  • Define, track, and report on regional marketing KPIs and OKRs covering channel performance, web traffic, lead generation, and user engagement
  • Join the APAC leadership team and contribute to broader regional strategy

Requirements

  • Native Japanese speaker with excellent English communication skills
  • Experience in regional marketing management
  • Proficient in tools such as Google Analytics, website CMS platforms, Salesforce or equivalent CRM, and marketing automation systems
  • Strong analytical mindset - able to identify trends, spot opportunities, and make data-driven decisions
  • Creative thinker with the ability to adapt global strategies to local market realities
  • Results-driven and comfortable operating in a fast-moving, high-growth environment

Nice to have

  • Passion for 3D printing and emerging technologies
  • Experience in rapidly-growing startup environments

What we offer

  • An inclusive, dog-friendly office with diverse and inspiring colleagues
  • Shares in the company (we’re a Unicorn company)
  • Development opportunities both in-house and off-site
  • Unlimited 3D prints
  • Fun team events

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