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The Intern, Digital Field Marketing is responsible for assisting the Digital Field Marketing team with the execution of defined services that support the area and hotels' digital business needs. This entry-level role will ensure the completion of defined tasks as requested by Managers who oversee a portfolio of hotels. The role will be looking after the hotels’ online marketing channels to maximise online presence and attribute to the hotels' performance. The Intern, Digital Field Marketing will support the pull-through of activities and activations as defined by the programme schedules as set out by the Digital Field Marketing leadership team. This position reports directly to the Director.
Job Responsibility:
Load hotels offers as directed by the Centralized Workflow dashboard
Build offers in MBOP (hotel offers / ancillary offers / MEOs and EEOs) as required
Assist in the execution and implementation of deliverables, including audits, as outlined by the Centralized Workflow dashboard
Support in optimizing content related tasks such as asset management, content score monitoring, and OTA content as outlined by the Centralized Workflow dashboard
Reviewing of all hotel images on DAC to ensure they are 100% up to date
Adding new images or removing old images from DAC
Updating of outdated PDFs/Menus/Content/Events
Actioning content updates in Product Catalogue or via ticketing through mPortal and Client Community
Image and content updates on OTAs and Tripadvisor
Support DFM team in pulling automated reports for participating hotels and distribute to relevant team member within set time frame
Publishing content optimization updates for hotels in the programme across the various platforms including Product Catalogue and DAC
Opening and tracking tickets for meta data updates
Audit of HWS to ensure updates have been published successfully
Works with all team members to guarantee supporting tactics are executed on-time and at a high-quality
Provides feedback to continually improve work processes and systems that support program execution
Establishes and maintains complete and up-to-date information
Attends training to increase subject matter expertise and deepen skills
Actively seeks out opportunities to learn more about the digital industry
Provide additional support as needed
Attends and participates in all relevant internal and external meetings
Informs, updates, and provides information to managers and co-workers in a timely manner
Presents ideas, expectations and information in a concise, organized manner
Uses problem solving methodology for decision making and follow up
Maintains positive working relations with internal teams and department managers
Manages time effectively and conducts activities in an organized manner
Performs other reasonable duties as assigned by manager
Requirements:
Strong attention to detail and organisational skills
Excellent written and verbal communication skills
Microsoft Office Suite knowledge, specifically Excel, PowerPoint, and Outlook advantageous
Ability to work independently and in a team environment
Internship program runs between 6-12 months and is designed for students, or recent graduates looking to kick-start a career in digital marketing