Integrated Brand Marketing Manager, Robert Half

Robert Half

Location:
United States, Irvine

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are looking for a dynamic Integrated Brand Marketing Manager to join our team on a long-term contract basis in Irvine, California. In this role, you will lead marketing initiatives to drive brand awareness, oversee campaign strategies, and deliver impactful results in the B2B digital marketing space. If you have a passion for crafting innovative campaigns and optimizing marketing performance, we encourage you to apply.

Job Responsibility:

Develop and implement strategic marketing plans to enhance brand visibility and drive business growth
Manage end-to-end email marketing campaigns, including content creation, execution, and performance analysis
Drive B2B marketing initiatives to target key audiences and achieve organizational goals
Plan and execute digital marketing campaigns across multiple platforms, ensuring alignment with overall brand strategy
Monitor and analyze campaign performance metrics to identify opportunities for improvement and optimization
Collaborate with cross-functional teams to ensure the consistency of messaging and branding in all marketing efforts
Conduct market research to identify trends, opportunities, and challenges within the industry
Oversee the creation of marketing materials and content that resonate with target audiences
Maintain a strong understanding of emerging marketing tools and technologies to keep strategies competitive.

Requirements:

Proven experience in B2B marketing, with a solid track record of executing successful campaigns
Proficiency in managing email marketing campaigns and analyzing their effectiveness
Expertise in digital marketing strategies, including social media, SEO, and paid advertising
Strong project management skills, with the ability to handle multiple campaigns simultaneously
Excellent communication and collaboration abilities to work effectively with cross-functional teams
Familiarity with marketing analytics tools to evaluate campaign performance and generate insights
Creative mindset with a keen eye for detail in crafting compelling marketing content
Bachelor's degree in Marketing, Business, or a related field preferred.

What we offer:

Medical insurance
Vision insurance
Dental insurance
Life insurance
Disability insurance
401(k) plan.

Additional Information:

Job Posted:
September 20, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Integrated Brand Marketing Manager