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You will be a passionate and energetic brand ambassador who will be representing Fujifilm’s Instax product range across live events, activations, and experiential marketing campaigns. Combining a deep understanding of the Instax brand with strong interpersonal skills to create memorable, hands-on experiences for consumers — driving awareness, engagement, and sales. The Instax Field Team plays a key role in bringing the brand to life, inspiring customers to capture and share instant memories, and ensuring that every interaction reflects Fujifilm’s creativity, innovation, and fun spirit.
Job Responsibility:
Event Execution: Deliver exceptional on-site experiences at events, festivals, retail activations, pop-ups, and brand partnerships. Ensure all event elements are set up, branded, and operated to Fujifilm standards
Brand Ambassadorship: Represent Instax as the face of the brand — engaging with the public, educating customers on product features, and promoting the Instax lifestyle
Consumer Engagement: Drive interaction and product trials
guide customers in using Instax cameras, printers, and accessories
encourage participation through creative photo opportunities and demonstrations
Sales & Lead Generation: Support on-site sales and track performance metrics. Identify new opportunities to grow awareness and demand
Reporting & Feedback: Gather insights from events, including customer feedback, sales data, and competitor activity. Share findings with marketing and product teams to help refine future activations
Team Collaboration: Work closely with marketing, sales, and PR teams to align field activities with national campaigns, product launches, and seasonal promotions
Requirements:
Strong interpersonal and communication skills
Outgoing, enthusiastic, and approachable personality
Excellent product knowledge and storytelling ability
Experience in events, field marketing, or retail promotions (preferably consumer electronics or lifestyle brands)
Ability to troubleshoot and problem-solve during live events
Flexible and adaptable — comfortable working weekends, evenings, and traveling to different venues
Attention to detail — ensures brand guidelines and visual standards are upheld
A passion for photography, creativity, and technology
Previous experience in field marketing, brand activation, or events (ideally with a lifestyle or tech brand)
Understanding of Fujifilm Instax products and instant photography
Full UK driving licence (this role involves extensive travel to multiple sites)
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