Influencer Coordinator Job at Koala (Sydney)

Job Description

Role Description As Influencer Coordinator at Koala, you will support the brand's influencer, creator and partnerships strategy — building authentic relationships with talent, creators and brand ambassadors that grow Koala's community, reach and revenue. You'll play an integral role within the Brand team, working with key creators and partners across product launches, brand campaigns and key retail moments.

Job Responsibility

Support the development and implementation of Koala's creator and gifting strategy for Koala, growing Koala's reach across social platforms to target audiences
Work closely with Brand Manager to ensure creator alignment across key brand moments such as product launches, collab campaigns and sales
Identify culturally and brand-relevant creators and tastemakers and ambassador opportunities that strengthen Koala's relevance and reach
Negotiate creator rates with managers and talent to ensure strong ROI and commercial outcome
Partner with Creative and Paid teams to maximise content performance across organic and paid channels
Assist in creative briefing of creators to drive quality and authentic content that hits reach targets
Manage day-to-day communications with creators and partners, including product orders, contracts and content feedback
Track and report on campaign performance, reporting regularly on reach, engagement and content KPIs to the wider marketing team
Maintain organisation across the Marketing Calendar, Influencer Tracker and GDrive (contracts, content, usage rights)

Requirements

2 years experience working in influencer marketing or social media with a proven track record of successful campaigns, preferably in e-commerce
Excellent project management and organisational capabilities
Strong communication, negotiation & relationship-building skills
Proficiency in social media platforms and influencer marketing tools such as CreatorIQ
Data-driven decision maker with ability to analyse campaign performance and use this to inform future campaigns
Knowledge of industry regulations and standards
Highly organised and detail-oriented

What we offer

Hybrid working - ~3 days back in the Alexandria Treehouse (office) and work from bed/home (WFB)
Take a break - Generous time off - volunteer, parental, Koala life leave
Treehouse goods - Fully stocked kitchen with an emphasis on healthy local produce, think bougie brekky, salad bar, kombucha on tap, monthly barbies
Pet-friendly
Surprise & delight - free Koala products with 'mates rates'
Support & wellbeing - Employee Assistance Program, which includes unlimited sessions for financial, work, relationship, family or wellbeing support
Accelerate your career - via Learning Management platform Juno, as well as individual and team growth budgets and dedicated days
Community & connection - BCorp Certified, WWF Partnership, volunteer days, a member of SoftLanding, 1%

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Influencer Coordinator

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