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The Associate Director of Impact Communications seeks to advance GoodPower’s work to accelerate a renewable energy economy by ensuring that we are effectively communicating our wins to our network, funders, partners and the media. The Associate Director translates our work into compelling stories, data and proof points that deepens funder trust, attracts new resources and projects, and amplifies GoodPower’s influence in the field.
Job Responsibility:
Follow key industry news and work with staff to identify trends in the renewable energy space to craft LinkedIn posts and op-eds for the CEO
Closely track internal impact updates across meetings, team Slack channels and weekly reports to identify key wins and develop a proactive plan for communicating our impact in advance
Identify and pitch speaking opportunities for the CEO and other leaders in key renewable energy, political and funder spaces
Prepare monthly impact updates for the Board of Directors to keep abreast of the programs and impact across the organization
Develop creative, visual ways to demonstrate our impact that can be used across communication channels (LinkedIn, social media and blogs, email and SMS communications to our network, funder communications, media, and more)
Manage, produce and implement development communications including creating and project managing a monthly newsletter, providing support for one-off impact updates for funders, and spearheading quarterly funder webinars
Collaborate with the Research and Experimentation team to ensure that the public-facing and member-only research pages are up to date on the latest research and communicate out the findings of our research across key audiences
Translate program data, experimentation results and non-linear impact into clear, compelling narratives that build funder confidence and support long-term investment
Support the Communications Director and Associate Director of Media Engagement to identify and develop pitches to the media to amplify GoodPower’s impact across key audiences
Support the Communications Director and AD of Media Engagement to maintain a press list with regular cadence and tracking of media communications
Develop and maintain a list of funders, developers, elected officials, and media to include in ads targeting in strategic advocacy campaigns and collaborate with the digital ads team to amplify wins to key audiences
Create white papers on key impact and learnings to be able to rapidly distribute to media and funders
Help track media mentions and maintain press pages on the GoodPower website
Collaborate with Membership Mobilization Manager and social media team to leverage content across emails, social, and LinkedIn posts to create a regular cadence of posting on the blog
Adapt to the evolving needs of a fast-paced organization with flexibility and creativity
Contribute to strategic guidance for GoodPower campaigns underway
Help ideate, pitch and develop new campaigns for the organization
Requirements:
8-10+ years of experience in impact communications, including funder engagement or media and public relations, preferably in the political or renewable energy field
Strong writing skills, creative approaches to communicating impact and ability to adapt tone based on audiences, key messages, and communication vehicles while maintaining message discipline
Ability to communicate and adapt messages across audiences, including funders, renewable energy developers, elected officials and media
Awareness of and ability to communicate the economic impacts, drivers and motivators of the renewable energy transition
Demonstrated ability to synthesize inputs from multiple teams into cohesive narratives that align leadership, staff, Board members and external stakeholders
Strong attention to detail with an antenna to absorb high volumes of information and distill impact into clear, cohesive, strategic communications
Ability to collaborate closely across departments, juggle and think through multiple angles, and ensure message discipline across communications
Ability to prioritize and juggle multiple projects simultaneously
Competency in utilizing CRMs (Salesforce), web platforms (WordPress) and design tools (Canva) to leverage communications
Strong analytical skills with ability to set priorities, complete work with minimal supervision, and meet deadlines
Self-starter with strong organizational skills and creativity
Ability to work independently and as a member of various teams
Demonstrated competence in managing complex projects
Team player who is a strong cross-team collaborator and communicator with an eagerness to jump into other duties than assigned
Proactive, flexible, and solutions-oriented with a commitment to innovation
What we offer:
Medical
Dental
Vision
403b retirement savings plan
Vacation
Sabbatical
Paid Parental Leave
2 Floating Holidays
2 Community Service Floating Holidays
sick time
two weeks of full-staff time off (July 4 week and Christmas-New Years week)