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As Growth Manager based in Sydney, you will be responsible for the growth and scaled acquisition of high-quality hosts and homes. You will develop and manage a range of integrated growth campaigns and initiatives to ignite our lead generation efforts across Australia and New Zealand. Focusing on these responsibilities, you will build upon Airbnb’s strong brand and increase hosting awareness and consideration and accelerate leads through the acquisition pipeline, collaborating with cross-functional and global teams. As someone who knows the Airbnb mission and values inside out, you will drive all phases of supply acquisition including: acquisition strategy development, generating and converting supply leads and strategic partners relationship management and building new growth levers from scratch. You will help develop and iterate scalable localised supply growth strategies for both developed and highly competed market destinations and nascent and relatively untapped new markets ultimately ensuring our long-term market success.
Job Responsibility:
Build and manage a program of new and existing host growth projects, partners and campaigns to meet and exceed quarterly and annual sales goals
Analyse data and utilise data-driven recommendations to identify and action on strategic opportunities to organic supply growth within the core and small host segments
Prospect and onboard strategic supply and lead generation partners to deliver high quality hosting leads
Represent Airbnb in external meetings with partners and industry conferences across the region
Educate host prospects on the benefits of hosting ensuring they have the tools and knowledge to get started
Coordinate with internal teams on product, policy, marketing and other internal stakeholders to tune our acquisition engine
Develop a deep knowledge of the host prospect journey, key segments and be the go-to source for all information relating to campaigns, local policies and market dynamics
Deliver scaled events and campaigns that will see you work on highly visible, integrated and logistically complex acquisition events delivered in our priority markets
Respond to and deliver exceptional service to your professional hosts in a timely and efficient manner, occasionally traveling to your market to provide in-person support and guidance
Work cross-functionally with product, communications, public policy, legal and customer support teams to ensure our long-term market success
Requirements:
5+ years of experience in growth marketing, sales, business development and program management
3+ years of experience in technology, travel, hospitality and marketplace sectors or operating in a high-growth scale-up business
Strong time management and prioritisation skills
Proven track record of being able to effectively work a leads pipeline and/or a book of business
Excellent communication and presentation skills and ability to communicate effectively with clients via phone, email, and in-person
Highly analytical and ability to transform and interpret data into actionable insights to build and implement growth strategies
The ability to get things done with constantly changing priorities, projects and deadlines
Available to travel to assigned markets
Passion for Airbnb, travel, and the sharing economy - being an Airbnb host is a plus
Proven experience working cross-functionally
Ability to work at both strategic and tactical levels, with a proven track record to execute in ambiguous environments
Ability to work within tight deadlines, adjust to changes in priorities, and balance short-term needs with long-term strategic initiatives
Highly proficient in using CRM software, specifically in working with leads, opportunities and other core objects - Salesforce experience is a plus
Charismatic self-starter who is resourceful and self-sufficient