Hematology Oncology Commercial Lead Job at Pfizer (Tokyo)

Job Description

The Oncology team is looking for a Commercial Director who will lead the commercial organization of Marketing and the customer-facing SME organization (HSP) for our growing Hematology Portfolio – Elrexfio and Besponsa. Elrexfio is expected to hit ~$100m in annual sales in 2025 and will be one of Pfizer Japan’s Top Priority Brands in OP26. Besponsa is indicated for Acute Lymphoblastic Leukemia (ALL) which is a cancer with a high unmet need. Besponsa is a smaller product of great reputational importance given the high unmet need it serves. Besponsa received approval for pediatric ALL in March 2024. This leadership role will be responsible for delivering ~$120m revenue target in 2026OP. The Director will manage an organization of ~15-17 people including ~6 Marketers and 1 HSP Customer Facing Team of 8-10, requiring seasoned leadership experience and people management skills. Specifically to lead customer facing team, the Director will set effective KPIs to assess HSP’s performance and guide the execution in the field.

Job Responsibility

Strategic Planning and Execution: Lead all aspects of strategic brand planning and commercial management, delivering strategies and executing tactics to achieve financial budget (revenue and IBT in Operating Plan) for the portfolio
Strategic Prioritization : Make trade-off decisions to prioritize focus areas and spend investment to maximize brand and launch performance
Organizational Leadership: Lead, mentor, and manage a team of marketing talents and customer-facing colleagues, fostering a culture of collaboration, innovation, and excellence
Executional leadership of Customer Facing Team: Mobilize customer facing team (HSP) with clear KPI and execution guidance (e.g. allocation, segmentation & targeting) to ensure impactful execution in the field
Omni-channel strategy : Lead the development and execution of Brand Plans, including developing robust omnichannel strategies and content to meet customer needs, optimize patient outcomes and maximise brand opportunities and values
Shaping external market landscape : Proactively shape the market for new launches and navigate the external uncertainty
Cross functional leadership: Partner and collaborate with relevant Global & ICO teams and locally with sales, P&HE, ISE and cross functional to deliver the outcomes
Financial accountability: Partner with Finance to develop business forecasts and regularly track performance against budget targets
Integrity: Partner with medical affairs, regulatory, legal and compliance to ensure strict adherence to promotional guidelines and 100% compliance with all law, regulation, SOP, internal or external rule/policies

Requirements

Extensive experience developing and implementing pharmaceutical business strategy
Experiences in building high performing team that includes Customer Facing team
Experience in leading and developing talents to achieve the aspirational goals
Experience in developing and implementing omnichannel marketing strategy
Proven track record of leading projects, driving changes, and organizing teams that successfully achieve milestones and deliverables
Experience working in multiple cultures and demonstrated ability to work effectively across cultures
Strong competency in commercial strategy and execution
Excellent financial acumen in addition IT literacy for forecasting and business case development
Knowledge of pharmaceutical and healthcare industry and external environment
Strong track record of compliance, integrity
Excellent presentation skill, communication skill, coaching skills and English skills
Strong project and process management skills, along with the ability to work on multiple tasks and to prioritize effectively

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Hematology Oncology Commercial Lead

Job Description

Job Responsibility

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