Head of User Acquisition

• Multi-Channel Command — Manage Google Ads, Meta (Facebook/Instagram), X, Reddit, Quora, Pinterest, and all major ad networks (Taboola, Outbrain, AppLovin, etc.)
• Compliance Leadership — Enforce frameworks across funnels, landing pages, and ad creatives. Audit every rejection, extract patterns, and define rules for future scaling
• Creative Operations — Coordinate with creative production teams to ensure ad assets are optimized for compliance and maximum conversion performance
• A/B Testing Discipline — Design, execute, and analyze constant testing across all channels
• extract actionable insights and enforce adoption of proven winners
• Budget & Spend Control — Own daily and hourly budget deployment across all campaigns. Maximize ROI through tight monitoring and fast decision-making
• Automation Execution — Implement and manage ad spend automation tools (e.g., Birch) to scale efficiently
• Analytics & Reporting — Maintain full transparency of performance analytics across all channels. Deliver structured reporting and actionable insights daily, weekly, and monthly
• Process Leadership — Establish and enforce business operations for user acquisition, including daily reporting loops, hourly monitoring, and cross-team coordination
• Knowledge Transfer — Maintain a centralized knowledge base for learnings, playbooks, and compliance frameworks across all products and markets
• Scaling Across Markets — Expand and adapt campaigns to multiple geographies with full ownership of scaling strategy and execution
• Team Coordination — Lead UA specialists, enforce accountability, and align all stakeholders on execution and growth goals

• Proven 7+ years of leading user acquisition with hands-on experience scaling web products in high-scale, multi-channel environments
• Mastery of Meta (Facebook/Instagram) and Google Ads with deep platform knowledge
• Hands-on experience with ad networks (Taboola, Outbrain, AppLovin, etc.)
• Proven record of building and scaling compliance-driven funnels and ad creative frameworks
• Strong background in creative production processes and data-driven optimization
• Advanced skills in A/B testing, marketing analytics, and ad automation tools
• Experience managing subscription-based or funnel-driven products is a strong plus
• Proven ability to establish and manage business processes with strict discipline
• Exceptional attention to detail, operational rigor, and an accountability-first mindset
• Fluent in English

Experience managing subscription-based or funnel-driven products is a strong plus

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them
• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere