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This is a brand-new opportunity to set and lead the vison for delivering an outstanding, insight-led and supporter focused experience. As Head of Supporter Experience, you will lead and shape significant change in how supporters engage, feel and connect with our work at the Motor Neurone Disease (MND) Association. At a transformative time for the MND Association, you will define and deliver the strategy that brings joined-up and sustainable supporter journeys to life and lead a team delivering excellence in supporter care. You will bring strong experience in supporter or customer experience, a sharp analytical mindset and the ability to lead change at pace. As Head of Supporter Experience, you will turn insight into action, set clear direction and work collaboratively across teams to build journeys that are personalised, consistent and meaningful. Your work will directly influence supporter loyalty, growth, action and long-term income. As the Head of Supporter Experience, you will ensure every interaction reflects our values and the impact our supporters make.
Job Responsibility
Set and lead the vision for supporter experience across all touchpoints
Champion supporter-first decision making across the MND Association
Design and optimise end-to-end supporter journeys, including Supporter Care
Establish clear experience standards for welcome, nurture and reactivation journeys
Use insight, data and CRM to deliver personalised, multi-channel engagement
Develop performance frameworks covering satisfaction, retention and loyalty
Ensure compliance with data protection and sector standards
Work across teams to deliver a consistent, joined-up supporter experience
Lead and develop a team focused on supporter care and experience
Requirements
Significant experience in supporter or customer experience, fundraising or relationship management
Proven delivery of experience strategies that improve engagement and retention
Strong analytical skills, using insight to drive decisions
Experience working with CRM systems and data-led approaches
Knowledge of GDPR and data protection principles
Experience leading teams and driving change
Strong communication and influencing skills
Experience designing and delivering supporter journeys end-to-end
Experience embedding test-and-learn approaches
What we offer
28 days holiday, increasing to 33 days after 5 years, plus Bank Holidays
Access to UK Healthcare, including dental, eyecare, health screenings, and therapies
24/7 GP access via phone and video
Life assurance and confidential counselling helplines
Salary sacrifice schemes (Cycle to Work, Buy/Sell Annual Leave)
Access to Benefit Hub for discounts on everyday shopping
Enhanced pension scheme
Opportunities for training and personal development