This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
Head of Marketing role to lead the next phase of growth and shape the long-term marketing strategy for MCR Property Group's student portfolio, launching a new national student living brand.
Job Responsibility:
Lead and deliver the marketing strategy for MCR's student accommodation portfolio
Oversee the launch and ongoing evolution of a new student brand, including the development and management of its website and associated digital platforms
Drive performance-led marketing activity across student portals, paid social media, search channels and CRM systems
Take ownership of all digital channels, including websites, email journeys, social media platforms and online content
Develop and deliver brand-led marketing campaigns that resonate with students, parents and international audiences
Lead public relations, communications and brand storytelling initiatives across both national and local channels
Ensure marketing activity is fully aligned with the student experience and overall asset performance
Manage, mentor and grow the student marketing team
Collaborate closely with MCR's wider in-house design and marketing teams
Provide regular reporting and insight to senior leadership
Requirements:
Senior-level marketing experience gained within PBSA, residential, hospitality or a similarly consumer-led sector
Proven track record of successfully launching or scaling brands, platforms or portfolios
Strong digital and performance marketing expertise
Data-led and analytical mindset
Commercially focused with a clear understanding of how marketing activity directly drives occupancy, revenue and asset performance
Confident and capable leader with experience managing, developing and motivating teams
Comfortable working at pace in a growth-focused environment
Able to collaborate effectively across multiple disciplines and senior stakeholder groups
What we offer:
Strong progression opportunities within a growing UK property business
Competitive package aligned with experience and responsibility