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Head of Social Copy – Leading Global Beauty Brand (Maternity Cover, 12 months). January start date! An established beauty and lifestyle brand is looking for a Head of Social Copy to lead its social storytelling across multiple platforms. Working closely with the Director of Social and Content, Creative, and Marketing teams, you’ll shape how the brand communicates online day-to-day, contributing to campaigns, live activations, and on-set content.
Job Responsibility:
Lead social copy and scriptwriting across all social campaigns
Oversee the creation of captions, stories, scripts, and on-set copy for fast-paced content production
Ideate and develop creative foundations for campaigns, 360 activations, and product launches
Maintain the brand’s tone of voice across all platforms, including senior leadership–facing content
Mentor and manage a direct report within the social team
Work closely with cross-functional teams (Marketing, Creative, Product Development, Digital) to ensure cohesive storytelling
Adapt copy in real time on set, ensuring high-quality output across multiple projects simultaneously
Requirements:
Proven experience in social copywriting and scriptwriting for beauty, fashion, or lifestyle brands
On-set experience with the ability to adapt scripts and copy live
Strong understanding of social media trends and social-native language
Experience leading and mentoring small teams in fast-paced environments
Familiarity with organic and paid social campaigns
Confident seniority level with decisiveness and strong opinion
Highly creative and culturally aware
Collaborative, proactive, and hands-on
Meticulous attention to detail and quality
Excellent communicator across teams and stakeholder
What we offer:
25 days annual leave + bank holidays + extra birthday day