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Strategic player-coach role leading Product Marketing at Gem, an AI-first recruiting platform. Responsible for rewriting the company narrative, running major product launches, building competitive playbooks, and equipping the entire GTM organization. Reports to the Head of Marketing and manages a small team.
Job Responsibility:
Build the foundation for Gem’s GTM engine, from the company narrative to product- and solution-level messaging
Run product launches that move the needle
Collaborate on ICP, target personas, and GTM plays