Head of Product Marketing Job at Treatwel Industries (London)

Head of Product Marketing

Treatwel Industries

Location:
United Kingdom , London

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

Head of Product Marketing\nTreatwell operates across 14 European markets, connecting consumers with over 90,000 salon partners through a marketplace, a SaaS suite, and a growing Payments offering. This role exists to move the needle on growth and you’ll do it in the “player-coach role”.\n\nYou'll own the full product marketing remit across all three domains, turning deep customer insight into sharp positioning, high-impact launches, and messaging that converts. You'll be the connection between Product and Marketing and the person who makes sure our internal Sales team is fully equipped and energised to take our products to market. You'll also be the standard-bearer for PMM craft at Treatwell: coaching your team, raising the bar, and building a function that the rest of the business looks to for insight and direction.\n\nThis is a senior role with real scope, shaping how a category-defining European platform tells its story, across markets, products, and audiences.

Job Responsibility:

Driving growth - using product marketing as a lever to accelerate acquisition, activation, and retention across Payments, Marketplace, and SaaS
Owning product marketing end-to-end from positioning, pricing and messaging through to coordination of in-market execution across 14 markets
Evangelising our products internally, building deep advocacy across the business and fully leveraging the Sales team as a core part of every GTM plan
Getting close to customers, joining sales calls, visiting salons, running interviews, and synthesising feedback into actionable insight
Diving deep into data to understand the market, customer needs, and competitive landscape
Partnering with Product to ensure what we build has a clear customer proposition and the product-led go to market strategy built in
Collaborate closely with Marketing - we need a collaborative person who can create alignment across teams and functions with an entrepreneurial mindset
Managing and developing a small team of PMMs - raising the bar on craft, coaching individuals, and creating a culture of high performance and continuous development

Requirements:

An experienced leader of leaders, with meaningful experience in management
Have a track record of using product marketing to directly drive growth
Have Experience in a two-sided marketplace, SaaS, or payments product
Comfortable sitting within a Product function while remaining an integral partner to Marketing and Commercial
Prefer being in the field over writing decks
Experienced working closely with Sales teams
Strong people leader who takes coaching and craft development seriously
Comfortable working across B2B and B2C contexts simultaneously
Experienced working across multiple markets and adapting messaging for local context
Fluent in English

Nice to have:

additional European languages are a bonus, not a requirement

What we offer:

28 working days holiday, plus local bank holidays
Monthly £/€40 Treatwell vouchers so you can treat yourself too
Mental health support through our partnership with Open-Up
Market-specific benefits that will be discussed in the interview process

Additional Information:

Job Posted:
May 15, 2026

Employment Type:

Fulltime

Work Type:

Hybrid work

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