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We’re seeking an energetic and talented Head of Product Marketing to boost Fleet & Operator growth in our UK marketplace. This position sits within the Marketplace team, and is responsible for the exploration and enhancement of our Fleet & Operator technology and go-to-market (GTM) approach. You’ll craft a cohesive Fleet & Operator GTM strategy to boost engagement and SME and enterprise sales, delivering a smooth experience for our Hosts. You’ll lead the growth plan across channels like ABM Marketing, Search, Social Media, Display, and Signage, teaming up with creative and media agencies while collaborating with sales, product, and data teams to make it happen.
Job Responsibility:
Shape a strategy for Fleet & Integrated solutions to spark growth
Design and launch GTM strategies and creative campaigns, partnering with sales, product, and data for a global rollout
Work alongside finance and marketing teams to plan budgets and forecast paid media efforts
Create a product roadmap alongside product managers, leveraging customer insights, tech, and business goals
Oversee data and performance reporting to assess impact and refine the strategy
Requirements:
5+ years in growth marketing
Proven ability to lead cross-functional teams
Skilled in using data analytics to uncover user insights, spot opportunities, and run tests
Exposure to growth, product, brand, social, partner marketing, or research areas
Familiarity with consulting and handling behavioural marketing data
Experience in marketing and sales operations, financial analytics, or similar analytical roles
What we offer:
24 days annual leave AND this increases after 3 years, with one extra day added each year (maximum 3 additional days)
You get your Birthday off too
Hybrid working for our London staff
Enhanced maternity and paternity leave
Plenty of learning and development opportunities
Gym membership - PureGym or discounted options at other venues
Comprehensive mental health and wellbeing support from our partners Canada Life and access to supportive mental health apps
Cycle scheme – an easy way to purchase a bike and accessories
Tech scheme - the ability to purchase a full range of tech items
Health Cash plan through Medicash
Pension scheme via Nest
Additional options to purchase discounted insurances
An exclusive benefits platform with access to a list of choices which includes everyday lifestyle savings via Vivup!