Head of Product - CRM

Fullpath by Cox Automotive is a fast growing tech company in the automotive space with hubs across the US and Israel. We are disrupting the multi-trillion dollar transportation industry with our advanced Customer Data Platform (CDP). Our work happens in the fast lane as we bring AI-powered, data-driven solutions to a quickly evolving industry. Our team at Fullpath is made up of curious and creative individuals who are always looking to achieve the impossible. We are bold, collaborative, and goal driven, and, at our core, we believe every voice has value and can impact our bottom line. If you are a creative, solutions oriented individual who is ready to put your career in drive, Fullpath is the place for you! We are looking for a Head of Product, where you will be the "CEO" of Fullpath's CRM business unit - one of the most strategically critical and newest additions to our product portfolio. You will have full end-to-end ownership of the domain's strategy, product roadmap, and engineering execution, leading an integrated team of Product Managers, Engineering Managers, and Developers. The CRM domain sits at the heart of how automotive dealerships manage their customer relationships and sales pipeline. It is a technically complex, data-intensive product: a per-dealer, multi-tenant system deeply integrated with dealership back-office systems and third-party data sources, with a rapidly growing AI and agentic layer. Your mission is to make this domain a category-defining product. Your goal is to drive meaningful business outcomes by leading both product strategy and execution, breaking down the wall between product and engineering, and ensuring the team stays aligned, focused, and moving fast toward impact. This role will be based out of Jerusalem or Tel-Aviv and report to the VP of Product & Development. This is not a traditional siloed role. You will have full autonomy to shape the CRM domain's destiny - owning both the product strategy and the engineering resources to build it. You will operate with the accountability of a business owner, reporting directly to the VP of Product & Engineering. The CRM domain is entering a pivotal phase: deep third-party integrations, an expanding AI and agentic layer, and a product vision that goes well beyond task management toward intelligent, proactive dealer relationship tools.