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Head of Performance Marketing

https://feverup.com/fe Logo

Fever

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Location:
Spain, Madrid

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Category:
-

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Contract Type:
Employment contract

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Salary:

Not provided

Job Description:

We are seeking a Head of Acquisition Marketing Strategy to lead Fever’s global growth engine. This role will own the strategic direction and performance of paid marketing channels and user acquisition initiatives. You’ll manage millions of dollars in annual media investment, lead a large cross-functional marketing organization, and take full ownership of P&L performance. This position requires a combination of strategic vision, data-driven execution, creative leadership, and business acumen — someone who can operate at both the macro and micro level to scale one of the fastest-growing entertainment platforms in the world.

Job Responsibility:

  • Define and execute Fever’s global acquisition marketing strategy to drive growth, efficiency, and profitability across all markets
  • Own the acquisition P&L, ensuring scalable, sustainable ROI across channels and geographies
  • Translate business goals into actionable marketing roadmaps that connect strategy, creative, and analytics
  • Oversee paid acquisition across channels including Paid Search, Paid Social (Meta, TikTok, YouTube, etc.), Display, Programmatic, Affiliates, and emerging platforms
  • Drive data-driven decision-making through advanced measurement, attribution modeling, and automation
  • Lead creative experimentation and personalization strategies to improve conversion and lifetime value
  • Champion innovation by testing new channels, formats, and technologies to reach new audiences globally
  • Build, mentor, and scale a world-class acquisition marketing organization
  • Foster a high-performance culture that combines analytical rigor, creativity, and operational excellence
  • Collaborate with cross-functional leaders in Growth, Creative, Product, Data, CRM, etc to ensure integrated growth initiatives
  • Manage strategic relationships with major partners and ad platforms
  • Oversee forecasting, budgeting, and pacing to ensure optimal spend and efficiency
  • Implement frameworks for continuous testing, performance tracking, and ROI optimization

Requirements:

  • 10+ years of experience in performance marketing, growth, or acquisition strategy, ideally within digital marketplaces, consumer tech, or entertainment platforms
  • Proven success managing nine-figure marketing budgets and delivering measurable business growth
  • Deep expertise in paid media strategy and data-driven optimization at scale
  • Strong command of attribution, experimentation design, and performance analytics
  • Track record of P&L ownership and driving profitability through efficient investment
  • Inspirational leader capable of managing large teams and fostering a high-impact culture
  • Global mindset — comfortable operating across diverse markets, audiences, and regulatory environments
  • Passion for culture, live experiences, and technology
What we offer:
  • Opportunity to have a real impact in a high-growth global category leader
  • Excellent working conditions with a location in the heart of the Madrid scene
  • 40% discount on all Fever events and experiences
  • Home office friendly
  • Great work environment with a young, international team of talented people to work with
  • Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee
  • Wellhub Membership
  • English and Spanish Lessons
  • Free food, drink and fruit at the office
  • Possibility to receive in advance part of your salary by Payflow

Additional Information:

Job Posted:
November 08, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
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