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Head of Partnerships Activations

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Cash App

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Location:
United States , San Francisco

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Category:
-

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Contract Type:
Not provided

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Salary:

198000.00 - 297000.00 USD / Year

Job Description:

The Head of Partnerships Activations is a senior leadership role overseeing all partner-led events and activations across Cash App, Square, Afterpay, and Bitcoin products. You will bring our partnerships to life in ways that drive cultural relevance, brand impact, and business growth across the entire Block portfolio.

Job Responsibility:

  • Define and lead the vision for Partnerships Activations across all Block brands
  • Establish the long-term activation framework and operating model across brands
  • Translate partnership and brand priorities into innovative activation frameworks
  • Partner with marketing channel teams, comms, creative, strategy, legal, data science and customer insights across Block
  • Serve as the senior owner for partnership activation decisions
  • Oversee the end-to-end development and execution of partner activations
  • Develop event marketing programs that integrate third-party partners alongside Block brands
  • Set and maintain a high bar for creative excellence and executional rigor
  • Ensure all activations are on-brand, innovative, and culturally resonant
  • Establish clear measurement frameworks in partnership with Analytics
  • Balance bold, culturally relevant risk-taking with disciplined measurement and learning
  • Drive continuous improvement by applying insights and learnings to future activations

Requirements:

  • 10+ years of experience leading large-scale events, activations, or live brand programs
  • At least 8 years in a senior leadership capacity
  • Proven success managing complex productions, large budgets, and cross-functional teams
  • Extensive and well-established network of industry contacts
  • Strong creative instincts paired with operational and financial acumen
  • Ability to travel 50%
  • Experience in fintech, technology, or consumer brands a bonus

Nice to have:

Experience in fintech, technology, or consumer brands

What we offer:
  • Remote work
  • Medical insurance
  • Flexible time off
  • Retirement savings plans
  • Modern family planning

Additional Information:

Job Posted:
January 26, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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