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Head of Messaging and DEP

https://www.hsbc.com Logo

HSBC

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Location:
Hong Kong, Kowloon City

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Category:
IT - Software Development

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Head of Messaging and Dynamic Experience Platform (DEP) responsible for owning and driving the Messaging and Content Strategy for International Wealth and Premier Banking, working in partnership with UK and HK markets to deliver their messaging and content strategies.

Job Responsibility:

  • Acts as Business Owner for Messaging, DEP and Online Banking globally
  • Define and prioritise development roadmaps based on value to consuming teams and customers
  • Implement and manage capabilities to enable hyper-personalisation across Mobile and online banking
  • Accountable for VS delivery (on time, on budget)
  • Own platform-wide business decisions such as messaging channels supported
  • Manage the full product lifecycle
  • Work closely with Technology & Transformation Leads
  • Analyse market and/or user research, feedback, expert opinion and usage data
  • Develops product variations to support propositions
  • Keep up with trends and emerging business models
  • Provides impactful coaching and support to wider agile team

Requirements:

  • Senior industry veteran with strong digital product experience
  • Experienced in a leadership role
  • Proven experience of using data, insights and benchmarking to define and executing global strategies
  • Proven experience of dealing with C-Suite level executives of global businesses
  • Proven experience of running large scale portfolios of change initiatives (e.g. USD50m+ portfolios)
  • Proven experience in working with Digital platforms (e.g. AEM) and Mobile architecture in iOS and Android
  • Proven experience in managing day-to-day technical and design direction at scale
  • Experience in agile ways of working and operational value streams
  • Experience in Digital transformation
  • Experience in solution design including creation of value propositions
  • Knowledge of market trends, new technologies and Fintech products
  • Experience in leading a team and influencing key stakeholders
  • Knowledge of WPB customer platforms and propositions

Nice to have:

Knowledge of WPB customer platforms and propositions

Additional Information:

Job Posted:
September 13, 2025

Expiration:
September 26, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:
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