Head of Marketing Job at Zero Homes (Denver)

Head of Marketing

Zero Homes

Location:
United States , Denver

Category:
-

Contract Type:
Not provided

Salary:

175000.00 - 225000.00 USD / Year

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Job Description:

Zero Homes is hiring its first Head of Marketing - a builder who can take the company from a strong foundation to the next stage of scale. This is a rare opportunity to own every part of marketing at a company with real traction, meaningful impact, and a massive market. The role is to dramatically accelerate the transition to sustainable, electrified homes by helping homeowners navigate a crowded and complicated environment, choose the best upgrades, and get them installed through a delightfully seamless experience. The marketing leader will build a marketing function from the ground up, develop clear, differentiated messaging, drive measurable growth through a mix of performance marketing, SEO/content and product marketing, and establish the systems, processes and early team structure to scale the function.

Job Responsibility:

Own the full marketing engine - define our strategy, execute early campaigns yourself and build the systems that support long-term growth: acquisition, lifecycle, analytics, SEO, content and product marketing
Craft our story - build clear, compelling positioning and messaging for a category that is still in early stages, translate technical concepts into language that resonates with homeowners, partners and industry stakeholders
Drive measurable growth - generate and qualify B2C leads at scale to empower our inside sales team, optimizing for cost per lead, conversion rates, and sales pipeline velocity, develop and run experiments across the funnel, manage attribution, build dashboards and refine acquisition channels, use performance insights to inform content, SEO, landing pages and conversion
Build a content & SEO machine - define and launch a strategy that increases awareness, educates homeowners and drives conversion
Partner across the business - collaborate with product, operations, sales & our B2B partnerships team, ensure that our motions align with GTM needs and support various internal stakeholders
Grow the function over time - make the early hires in content, demand gen and product marketing as we scale

Requirements:

5-10+ years of marketing experience across growth, content, SEO & product marketing, preferably at companies that have grown from early traction to meaningful scale ($xM → $x0M in revenue)
Have personally built 3+ acquisition or growth channels from zero to meaningful traction and can speak fluently about CAC, LTV, funnel efficiency and how attribution informs channel decisions
Can build and scale - run experiments yourself (writing copy, launching campaigns, building dashboards, etc.), leverage the best modern tools & AI to move fast, then create repeatable systems that scale the right efforts
Strong storyteller with product marketing instincts - can simplify technical concepts, develop clear messaging and adapt it across multiple audiences (homeowners, partners, installers)
Thrive as a player-coach, comfortable being a one-person team at the start, supported by contractors or agencies, while laying the groundwork for future hires
Energized by building something ambitious and leaving your mark on the world

What we offer:

Equity
Medical, Dental, and Vision
Unlimited PTO + unlimited sick days
Workstation stipend

Additional Information:

Job Posted:
January 03, 2026

Employment Type:

Fulltime

Work Type:

On-site work

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