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Head of Marketing - Sea (Fintech)

Malaysia, Kuala Lumpur · Job Posted June 29, 2026
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Job Description

The organization is a prominent provider of digital payment solutions within the regional market. Reporting to the VP, Marketing. Leading a team of >10. SEA coverage.

Job Responsibility

  • Collaborate with the Regional Head and Go-To-Market (GTM) teams to accelerate customer acquisition across Southeast Asia
  • Direct the regional marketing roadmap and budget
  • Accountable for the end-to-end marketing strategy, including milestone setting and performance tracking
  • Key focus areas include brand development, market positioning, target segmentation, content strategy, digital growth, sales enablement, partner marketing, funnel optimization, and lifecycle management

Requirements

  • At least 10 years of marketing expertise within the fintech, financial services, or e-commerce industries
  • Demonstrated success in driving user acquisition, engagement, retention, and revenue expansion
  • Deep proficiency in digital channels, content creation, event management, and sales-integrated marketing strategies
  • Strong leadership background with a proven ability to manage marketing teams
  • Superior communication, analytical, and operational execution capabilities

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