Head of Marketing Development Job at Supercell (Helsinki)

Head of Marketing Development

Supercell

Location:
Finland , Helsinki

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

The Head of Marketing Development helps our teams turn their ideas into reality – whether that’s a new mobile game looking for its first fans, an emerging title gaining momentum, a legacy game exploring fresh growth opportunities, a project testing PC or console publishing, or a creative experiment that might evolve into something completely new. This role shapes how Supercell grows early-stage games, how we use insights to guide decision-making, and how we develop world-class marketing talent and craft. You’ll lead teams focused on Emerging Games, New Games, Media Strategy, and Marketing Excellence, ensuring every Supercell project no matter its stage, can reach, engage, and grow the right audience in ways that feel true to our games and our players. This role is about building the future of marketing at Supercell, shaping how we discover, develop, and empower the next generation of great marketing ideas, campaigns, and people.

Job Responsibility:

Build and lead a high-performing team that accelerates the growth of new and emerging games, supporting Supercell’s values and independent team model
Shape and evolve Supercell’s marketing development strategy across new, emerging, and legacy titles – ensuring every game has the right foundations for healthy, long-term growth
Bring sharp market, audience, and competitive insight into game positioning, creative direction, and go-to-market planning to strengthen strategic decision-making
Enable effective experimentation by helping teams test creative ideas, validate audiences, and explore marketing models – from early concept exploration to structured soft-launch testing
Support the expansion into new categories and platforms (e.g., PC & Console) by partnering across publishing, product, and community teams to deliver cohesive cross-platform experiences
Champion creative innovation and craft development across Supercell – fostering shared learning, improving marketing capabilities, and supporting initiatives that help marketers grow
Cultivate a culture that balances creative ambition with commercial clarity, translating both brand and performance insights into actionable, player-first guidance for teams

Requirements:

A seasoned marketing leader with 10+ years of experience building and scaling campaigns for games or entertainment IPs – ideally across mobile, PC, or console
Equally strategic and creative – as comfortable shaping high-level marketing frameworks as you are diving into the details of a campaign or creative brief
Passionate about helping small, creative teams succeed, with a deep belief that great marketing starts with understanding players, not just plans
Experienced in brand and media strategy, with curiosity for new formats, channels, and ways to connect with players globally
An inspiring people leader and mentor – someone who develops talent, builds confidence, and helps others grow through trust, collaboration, and real projects
Collaborative and humble, thriving in an environment where influence comes from ideas and relationships, not hierarchy
Driven by curiosity – about games, culture, audiences, and the evolving ways players discover and fall in love with what we create

Additional Information:

Job Posted:
January 04, 2026

Employment Type:

Fulltime

Work Type:

On-site work

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