Head of Marketing Campaigns EU/Turkey Job at Delivery Hero (Berlin)

Job Description

The Regional Head of Campaigns will shape and drive high-impact marketing campaigns across our European markets. This role is pivotal to accelerating user growth, increasing platform engagement, and delivering topline growth. By bridging regional strategy with strong local execution, you will turn ambitious ideas into measurable business results.

Job Responsibility

Develop and execute market-specific campaign strategies that fuel Monthly Active User (MAU) growth and increase order volume
Build scalable regional campaign frameworks and align closely with commercial partners and local teams to ensure consistency, relevance, and impact across markets
Track campaign performance in real time, continuously optimizing for cost efficiency and ROI through smart budget allocation and vendor management
Leverage data-driven insights to refine campaign structures, improve performance, and maximize vendor effectiveness
Create and manage a strong vendor mix for the promotions that drives visibility, customer acquisition, and order growth
Own campaign budgets end to end, ensuring investments are aligned with business priorities and translate into tangible growth
Partner with local marketing&commercial teams to build and manage a regional annual campaign calendar that balances strategic priorities with local market nuances
Directly contribute to commercial growth by activating marketing tools and visibility channels that boost engagement and revenue
Work hand in hand with commercial teams on business plans and top-brand proposals to unlock shared growth opportunities

Requirements

8+ years of marketing and business experience, including several years in campaign management or a similar cross-functional business role
At least 4 years in a leadership role with people management responsibilities
Background in e-commerce, tech, or specifically delivery platforms is a strong advantage
Proven track record of launching, scaling, and optimizing 360 marketing campaigns
Strong business acumen with deep understanding of market dynamics and campaign performance metrics
Excellent communication and collaboration skills in an international setup with stakeholders across different seniority levels
Ability to turn data into clear business insights, solid experience managing budgets, and confident decision-making is a must
Leading a high performing team, coaching and supporting development of the direct reports
Proactive, adaptable, and comfortable thriving in a fast-paced, multicultural environment

What we offer

We believe diversity and inclusion are key to creating not only an exciting product, but also an amazing customer and employee experience. Fostering this starts with hiring - therefore we do not discriminate on the basis of racial identities, religious beliefs, color, national origin, gender identities or expressions, sexual orientations, age, marital or disability statuses, or any other aspect that makes you, you
We encourage you to let us know if you need any accommodations or specific accessibility support to ensure a smooth interview experience—just let us know with an email to our Inclusion Officer at inclusion@deliveryhero.cominclude it in your application
Severely disabled applicants with equal qualifications will be given preferential consideration
You're welcome to share your pronouns (he/she/they) right from the start so we can address you respectfully from our first contact

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Head of Marketing Campaigns EU/Turkey

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