Head of Health Propositions and Experience, HSBC

HSBC

Location:
Hong Kong, Kowloon City

Category:
Insurance

Contract Type:
Employment contract

Salary:

Not provided

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Job Description:

HSBC Life is seeking a professional to develop and enhance digital health propositions tailored to regional markets and customer needs while fostering strategic collaboration, customer-centric innovation, and sustainable development.

Job Responsibility:

Utilize your extensive experience in the Hong Kong and China markets to evaluate existing digital health propositions and develop new ones
Aim to create a more integrated ecosystem that not only meets the needs of local Hong Kong customers but is also tailored for the rapidly expanding Non-Resident Chinese clientele
Take responsibility for the sustainable development of digital health propositions, supporting their end-to-end delivery from conceptualization to launch
Scope, create actionable work plans with clear and measurable success criteria and metrics, lead work streams, execute tactics efficiently, and keep stakeholders informed about trade-offs and factors that could impact project scope
Strive to deliver an exceptional customer experience by refining existing and designing new health-focused customer journeys and service models
Adopt an agile approach to the design of end-to-end customer journeys, iterating and continuously improving the customer experience to meet targets and drive high Net Promoter Scores (NPS)
Utilize strong relationships to collaborate more deeply with key internal partners
Align strategically, identify synergies, and leverage existing or new growth avenues to accelerate the market expansion of digital health and insurance products and services
Develop and maintain a strong feedback loop from customers to product and business owners
Leverage data and insights from multiple platforms, tools, and sources
Focus on conceptualizing new digital customer propositions centred on health and life insurance to maximize customer acquisition, engagement, and commercialization opportunities
Create and articulate solid business cases to secure future investments
Advocate for a customer-centric approach to value creation, promoting the integration of customer feedback and insights into product development, service delivery, and overall business strategy
Encourage collaboration within the broader HSBC ecosystem, leveraging synergies across different business lines and geographical regions to maximize the value of digital health as part of HSBC Bank

Requirements:

A bachelor’s degree or equivalent, with substantial experience in digital insurance product, proposition, and customer experience development
Exposure to complex challenges in a digital environment within the Insurance, Health, or Bancassurance industries is essential
Strong knowledge of digital product development and customer journey mapping for engagement and commercialization
Experience in insurance marketing, distribution, and strategic partnerships
A good understanding of the banking industry, including familiarity with banking products, customer behaviour, regulatory considerations, and the competitive landscape within the banking sector, would be beneficial
A strategic thinker with a strong customer-centric, analytical, and innovative mindset
Practical experience in assessing and optimizing business value drivers, customer and financial outputs, using data analytics and KPIs to inform decision-making and proposition value
Demonstrated leadership skills with the ability to lead directly and work effectively with cross-functional teams
Highly effective communication and presentation skills in English and Cantonese
Proficiency in Mandarin would be a plus
A self-directed and motivated change leader, capable of working effectively in a multinational, highly matrixed environment
Demonstrates qualities of being open, dependable, and connected

Nice to have:

An MBA or similar qualification
Proficiency in Mandarin

What we offer:

Flexible working
Continuous professional development
Inclusive and diverse environment
Opportunities to grow
A dynamic and innovative workplace

Additional Information:

Job Posted:
September 22, 2025

Expiration:
October 12, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Head of Health Propositions and Experience