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Head of GTM – Crypto and Digital Payments

United States, New York 230000.00 - 250000.00 USD / Year · Job Posted February 20, 2026
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Job Description

The Head of GTM, Crypto + Digital Payments pod is responsible for leading and expanding Socure’s commercial presence within the crypto and digital payments segments. This executive will drive new business acquisition, deliver against aggressive bookings targets, and shape GTM strategy tailored to the unique needs of crypto and digital payments clients. The role oversees full-cycle sales initiatives from pipeline generation to deal closure, cultivates long-term client relationships, and collaborates cross-functionally to ensure successful onboarding and value realization.

Job Responsibility

  • Develop and execute a comprehensive sales strategy to maximize Socure’s growth with crypto and digital payments companies
  • Build, lead, and mentor a dynamic team of GTM professionals focused on net-new logo acquisition and expanding current client relationships
  • Oversee the entire sales lifecycle: pipeline generation, forecasting, negotiation, closing, and post-sales handoff
  • Establish clear goals and metrics, drive team performance, and ensure target attainment for revenue, bookings, and market share
  • Foster deep relationships with founders, C-suite executives, and key stakeholders in the crypto and digital payments ecosystem
  • Collaborate closely with Product, Marketing, and Account Management to align on GTM strategies and campaigns
  • Provide feedback on product-market fit for these verticals, influence roadmap prioritization, and help tailor solutions for evolving industry needs
  • Represent Socure at industry events, conferences, and within crypto and payments communities
  • Maintain expert-level knowledge of Socure’s product suite, industry trends, and the competitive landscape

Requirements

  • Bachelor’s degree required
  • advanced degree or MBA preferred
  • 12+ years in enterprise or SaaS sales
  • at least 5 years in a leadership role managing senior level GTM representatives
  • demonstrated track record of quota achievement and consistent revenue growth in fast-paced, startup, or technology-focused environments
  • entrepreneurial mindset with strong strategic thinking, analytical storytelling, and problem-solving skills
  • deep understanding of the crypto and digital payments markets, including regulatory landscape, funding cycles, and the ability to build trusted relationships with founders and executives
  • proven ability to collaborate cross-functionally and work well in a high-growth, change-oriented culture
  • experience leveraging Salesforce (or similar CRM) to drive accountability and reporting
  • excellent negotiation, presentation, and written/oral communication skills
  • high comfort with ambiguity, data-driven decision making, and radical candor
  • experience in fraud, risk, identity, security, or complex data analytics preferred

Nice to have

Experience in fraud, risk, identity, security, or complex data analytics preferred

What we offer

  • Offers Equity
  • Offers Commission
  • Offers Bonus
  • Highly competitive base + commission + equity package
  • benefits

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