Head of Gaming Growth

The Head of Gaming Growth is accountable for setting and leading the category marketing strategy there is a clear, commercially driven plan for what goes to market, when it goes live, and which products, events, propositions, and offers are prioritised to maximise growth, customer engagement, and long-term value. This role provides leadership across the category marketing agenda, owning the direction for category performance and acting as the key link between commercial priorities and marketing execution managing budgets in excess of £50m. Reporting to the Head of Digital Marketing, this role is a key member of the senior leadership team. Leading cross-functional alignment across Brand, CRM, Trading, Performance Marketing, Campaigns, Product, and wider commercial teams to ensure all category marketing activity is insight-led, effectively prioritised, and delivers against business objectives within regulatory frameworks. The Role provides leadership on budget prioritisation, commercial performance, and optimisation