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Head of Digital Marketing

Cyprus, Limassol · Job Posted April 16, 2026
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Job Description

We are looking to hire a Head of Digital Marketing to act as a strategic, data-driven leader who thrives on turning numbers into insights and insights into growth. This role owns the global digital marketing strategy, driving high-quality lead generation and client acquisition through advanced analytics, attribution, and performance marketing excellence.

Job Responsibility

  • Develop and lead the end-to-end global digital marketing strategy across paid search, display, paid social, programmatic, SEO, and retargeting
  • Plan, execute, and optimize high-performing campaigns across platforms such as Google Ads, Bing, Meta, TikTok, LinkedIn, X, and programmatic networks
  • Build and scale an integrated lead generation framework using audience segmentation, funnel optimization, and performance analytics
  • Translate commercial objectives into actionable, measurable digital strategies that support growth targets
  • Champion a data-first marketing culture by integrating digital analytics with business intelligence for actionable insights
  • Design and manage multi-touch attribution models and collaborate with IT and analytics teams to enhance reporting, dashboards, and decision-making tools
  • Lead global digital campaigns with a strong focus on ROI, lead quality, scalability, and sustainable performance
  • Oversee external media agencies to ensure alignment with strategy, efficient execution, and achievement of performance targets
  • Continuously optimize campaigns through testing of creatives, landing pages, targeting, and channel mix
  • Collaborate closely with internal stakeholders including Business Development, Product/IT, Compliance, Country Managers, and regional marketing teams.

Requirements

  • Fluent in English (minimum C1 level) with strong proficiency in both written and verbal
  • Minimum 4 years of experience in digital or performance marketing, with at least 2 years in a strategic role leading end-to-end paid media strategies
  • Proven experience driving data-led lead generation within financial services and/or FX trading environments
  • Advanced knowledge of multi-channel attribution, funnel analytics, and media mix modeling
  • Strong hands-on expertise with Google Ads, Meta Ads, LinkedIn Ads, GA4, Google Tag Manager, and data visualization tools such as Power BI
  • Demonstrated ability to manage large media budgets with clear ROI and pipeline impact
  • Highly analytical, growth-focused mindset with the ability to convert complex data into commercial strategy
  • Excellent leadership, communication, and stakeholder management skills.

What we offer

  • Unique opportunity to build your career within a fast-growing, global organization
  • Competitive remuneration package based on qualifications and experience, including 13th salary and discretionary performance bonuses
  • Comprehensive medical insurance covering outpatient, inpatient, and dental care
  • Continuous professional growth through our Employee Training & Development program
  • Participation in our Provident Fund Scheme for long-term savings and investment
  • Birthday and loyalty benefits recognizing employee milestones
  • Collaboration with SportBenefit to support health and well-being
  • Regular team-building events and group activities fostering a strong and engaging company culture.
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