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Head of Customer Monetization and CRM

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ISG Italy

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Location:
Hungary , Budapest

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Category:
Consulting

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Contract Type:
Not provided

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Salary:

Not provided
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Job Responsibility:

  • Strategic Revenue Leadership: Scale recurring consumer income and take full P&L accountability for the service portfolio while managing the monetization roadmap
  • Full-Funnel & Lifecycle Management: Orchestrate the entire user journey—from acquisition and conversion to long-term retention—minimizing friction and maximizing Customer Lifetime Value (LTV)
  • Performance & Growth Marketing: Oversee ROI-driven marketing efforts and access control optimization, fostering a culture of rigorous, data-driven experimentation
  • CRM & Engagement Strategy: Execute sophisticated personalization and automated communication programs (email, push, on-site) using smart segmentation to deepen customer loyalty
  • Leadership & Team Development: Manage and inspire a multidisciplinary team of 10-15 professionals, cultivating an environment of high accountability and commercial impact.

Requirements:

  • Senior Expertise: Substantial professional background in customer monetization strategies, recurring revenue models, CRM, or performance-based growth
  • Proven Track Record: Demonstrated success in leading growth, retention, or customer lifecycle optimization initiatives
  • Analytical Mastery: Comprehensive knowledge of digital funnels, user journeys, and data-driven decision-making processes
  • Collaborative Leadership: Experience working in close partnership with product, technology, and other core functional departments
  • Ownership Mindset: A leader who combines commercial intuition with the ability to manage complex operations and P&L-close results.

Nice to have:

  • Cross-Industry Experience: Background in high-volume consumer sectors like E-commerce, Telecom, or other digital services where ARPU, churn, and LTV are vital
  • Alternative Subscription Models: Experience with recurring revenue models across diverse digital service sectors (e.g., Streaming, Fintech, Marketplaces).

Additional Information:

Job Posted:
April 24, 2026

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