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At OnTheGoSystems (creators of WPML and PTC), content is a key driver of how hundreds of thousands of people discover, understand, and choose to use our translation and localization products. We’re looking for a Head of Content who starts by doing the work – learning the product, writing, figuring out what actually moves the needle, and then builds from there. We are especially interested in people who already think beyond traditional content marketing and understand how AI can support research, SEO/GEO monitoring, planning, drafting, publishing, and operational workflows – while still keeping strong human ownership and quality control. You won’t inherit a polished strategy or a big team to manage. You’ll earn your influence by producing content that works. From there, you’ll shape what we do, what we stop doing, and how content contributes to real business outcomes. If you’re used to owning results, not just producing content, this role is a great fit for you.
Job Responsibility
Write and edit high-quality content across formats: landing pages, product pages, articles, tutorials, and emails
Own content end-to-end: research, production, publishing, analysis, and iteration
Work closely with product, support, and development teams to turn customer problems into useful content
Use SEO, GEO, analytics, AI-search visibility, and customer feedback to guide decisions
Build AI-assisted workflows that improve speed and efficiency while maintaining quality
Review and validate AI-generated content for accuracy and reliability
Take ownership of content direction across the team based on real business goals
Requirements
Have worked in a product IT company and can show real, measurable impact from your content
Have experience managing people, collaborating across teams, or leading content initiatives
Have experience using AI in practical production workflows, not only for simple prompting
Are comfortable experimenting, building processes, and improving systems without waiting for perfect structure
Care about ownership, judgment, and business outcomes
Think like an operator and strategist, not only a writer